expedia.com

DR 90by Ahrefs中等机会 · 60/100

产品简介

Your one-stop travel site for your dream vacation. Bundle your stay with a car rental or flight and you can save more. Search our flexible options to match your needs.

类别travel_and_tourism/accommodation_and_hotels

前 309 名

全球排名

United States 91%

主要市场

+16%

月度趋势

36% 跳出率

参与度信号

月访问量

97,191,919

↑15.7% vs last month

跳出率

36.5%

每访页面数

6.1

平均时长

5m 42s

域名年龄

30.6 years

流量分析

#309全球排名

#88国家排名 (840)

#2分类排名 · Accommodation_and_Hotels

流量趋势

↑15.7%

流量来源

Organic Search

47.9%

Direct

18.8%

Social

2.2%

Referral

5.1%

Paid

23.6%

2.5%

Active ad spend: 23.6% from paid traffic

Geographic Distribution

域名占比

🇺🇸United StatesUS

91.2%

Top 3 countries account for 92.7% of traffic — high geographic concentration

SEO 与关键词

热门关键词

关键词
google flights	15.1M	$0.72	$115.7K
flights	3.8M	$1.28	$183.9K
expedia	3.1M	$0.66	$3015.4K
priceline	700.1K	$0.92	$155.0K
expedia flights	182.1K	$0.59	$383.8K

SERP 排名

关键词			排名 URL
expedia	#1	🏠	www.expedia.com/	2,965,100	$0.81
hilton	#3	📄	www.expedia.com/lp/b/brand/hilton	571,310	$0.69
pal	#9	📄	www.expedia.com/PAL-Airlines-Flights.cPB.Travel-Guide-Airlines	171,050	$0.41
flair	#7	📄	www.expedia.com/Flair-Airlines-Flights.cF8.Travel-Guide-Airlines	147,210	$0.87
gelsenkirchen	#4	📄	www.expedia.com/Gelsenkirchen.dx5413	92,250	$1.21

增长速读

付费流量占比 24%——正在投广告

全球排名前 309 名——赛道头部玩家

流量集中在United States（91%）——地理依赖度高

赛道内有 5 个已追踪竞品——竞争格局清晰

expedia.com 到底是怎么增长的？

这个页面只是概览。增长拆解报告会逆向工程它的完整增长路径——哪些关键词带来注册、外链从哪里来、哪个渠道真正转化、以及你可以直接复制的策略。

竞品格局

travelocity.com

🔗 4 个重叠词

Wander Wisely with the Price Match Guarantee, Free Changes & Cancellations. Book & Save on Packages, Hotels, Flights, Cars, Cruises & more Today!

4.2M/mo-1%1997年1月

共享 4 个关键词，包括"flights"

expedia.com vs travelocity.com →访问网站 ↗

expedia.com.au

🔗 4 个重叠词

Your one-stop travel site for your dream holiday. Bundle your stay with a car rental or flight and you can save more. Search our flexible options to match your needs.

2.3M/mo+2%

共享 4 个关键词，包括"flights"

expedia.com vs expedia.com.au →访问网站 ↗

kayak.com

🔗 3 个重叠词

Compare prices and find the best deal for the Omni San Diego at the Ballpark in San Diego (California) on KAYAK. Rates from $105.

36.6M/mo+8%1995年4月

共享 3 个关键词，包括"google flights"

expedia.com vs kayak.com →访问网站 ↗

skyscanner.com

🔗 3 个重叠词

Compare millions of flights, as well as car rental and hotels worldwide - for free! Skyscanner is the travel search site for savvy travelers.

14.8M/mo+6%2002年7月

共享 3 个关键词，包括"google flights"

expedia.com vs skyscanner.com →访问网站 ↗

skyscanner.net

🔗 2 个重叠词

Book and compare the cheapest flights from all major airlines and online travel agents, and find the best plane tickets to all your favorite destinations.

40.8M/mo+0%2002年7月

共享 2 个关键词，包括"flights"

expedia.com vs skyscanner.net →访问网站 ↗

查看 expedia.com 的完整竞品分析 →

报告数据基于网站 2026年5月的数据生成

查看样例报告