almanac.com vs popsci.com

Market traction comparison · Updated Jul 2026

almanac.com faviconalmanac.com
VS
popsci.com faviconpopsci.com
 almanac.compopsci.comLeads
Monthly Visits3.9M3.3Malmanac.com
Bounce Rate63.0%70.3%almanac.com
SEO & Keywords3030Tie
Domain Age31y 10m31yalmanac.com

almanac.com leads in 3 of 4 dimensions, while popsci.com leads in 0.

Growth Momentum

Growth Momentum
almanac.compopsci.com
 almanac.compopsci.comLeads
Monthly Visits3.9M3.3Malmanac.com
MoM Change-1%-15%almanac.com
Avg. Session1m22s0m53salmanac.com
Pages / Visit1.91.4almanac.com

Growth Momentum · Insight

almanac.com receives 1.2x more monthly traffic than popsci.com (3.9M vs 3.3M).

Acquisition Strategy

 almanac.compopsci.comLeads
Primary ChannelSearch 61%Direct 40%
Bounce Rate63.0%70.3%almanac.com
SEO & Keywords3030
almanac.com
Search 61%Direct 24%Social 2%Referral 4%Email 9%
popsci.com
Search 19%Direct 40%Social 4%Referral 17%Email 20%
SearchDirectSocialReferralPaidEmail
27
3
27
almanac.com OnlySharedpopsci.com Only

Keyword Overlap Rate: 5%

Acquisition Strategy · Insight

almanac.com acquires users primarily through Search (61%), while popsci.com relies on Direct (40%). This reflects fundamentally different go-to-market strategies — popsci.com's higher direct traffic suggests stronger brand recognition or product-led growth, while almanac.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 almanac.compopsci.comLeads
Domain Age31y 10m31yalmanac.com
RegisteredOct 1994Aug 1995
ExpiresOct 2027Aug 2026

Business Maturity · Insight

almanac.com has been in the market for over a decade, indicating established presence.

Market Position

 almanac.compopsci.comLeads
Global Rank#18.4K#24.9Kalmanac.com
Category Rank#245#180popsci.com
almanac.compopsci.com
🇺🇸 United States
75%
69%
🇨🇦 Canada
6%
6%
🇬🇧 United Kingdom
2%
2%

almanac.com only

🌐 Philippines 1%🇮🇳 India 1%

popsci.com only

🌐 China 3%🇪🇸 Spain 1%

Market Position · Insight

Each has untapped markets the other serves: almanac.com could expand into China, Spain, while popsci.com could target Philippines, India.

Key Takeaways

  • almanac.com receives 1.2x more monthly traffic than popsci.com (3.9M vs 3.3M).
  • almanac.com acquires users primarily through Search (61%), while popsci.com relies on Direct (40%). This reflects fundamentally different go-to-market strategies — popsci.com's higher direct traffic suggests stronger brand recognition or product-led growth, while almanac.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • almanac.com keeps visitors significantly longer (1m22s avg session vs popsci.com's 0m53s), suggesting deeper product engagement or stickier content.
  • almanac.com acquires traffic primarily through Search (61%), while popsci.com relies on Direct (40%) — fundamentally different acquisition strategies.
  • With only 5% keyword overlap, they target largely different search audiences.

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Report based on data from July 2026