amazon.in vs gadgets360.com
Market traction comparison · Updated Jul 2026
amazon.in| amazon.in | gadgets360.com | Leads | |
|---|---|---|---|
| Monthly Visits | 547.7M | 34.6M | amazon.in |
| Bounce Rate | 39.4% | 65.9% | amazon.in |
| SEO & Keywords | 30 | 29 | amazon.in |
| Domain Age | 21y 6m | 21y 5m | amazon.in |
amazon.in leads in 4 of 4 dimensions, while gadgets360.com leads in 0.
Growth Momentum
| amazon.in | gadgets360.com | Leads | |
|---|---|---|---|
| Monthly Visits | 547.7M | 34.6M | amazon.in |
| MoM Change | +10% | +109% | gadgets360.com |
| Avg. Session | 3m22s | 1m50s | amazon.in |
| Pages / Visit | 7.2 | 1.8 | amazon.in |
Growth Momentum · Insight
gadgets360.com is growing faster (+109%) but visitors stay 1.8x shorter (1m50s vs 3m22s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
Acquisition Strategy
| amazon.in | gadgets360.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 44% | Search 44% | |
| Bounce Rate | 39.4% | 65.9% | amazon.in |
| SEO & Keywords | 30 | 29 | amazon.in |
Keyword Overlap Rate: 4%
Acquisition Strategy · Insight
amazon.in acquires users primarily through Search (44%), while gadgets360.com relies on Search (44%). This reflects fundamentally different go-to-market strategies — amazon.in's higher direct traffic suggests stronger brand recognition or product-led growth, while amazon.in's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| amazon.in | gadgets360.com | Leads | |
|---|---|---|---|
| Domain Age | 21y 6m | 21y 5m | amazon.in |
| Registered | Feb 2005 | Mar 2005 | |
| Expires | Feb 2027 | Mar 2026 |
Business Maturity · Insight
amazon.in has been in the market for over a decade, indicating established presence.
Market Position
| amazon.in | gadgets360.com | Leads | |
|---|---|---|---|
| Global Rank | #46 | #2.0K | amazon.in |
| Category Rank | #1 | #7 | amazon.in |
| PH Upvotes | 6 | — |
Key Takeaways
- •gadgets360.com is growing +109% while amazon.in grows +10%. At current trajectory, gadgets360.com could close the traffic gap within 30 months.
- •gadgets360.com is growing faster (+109%) but visitors stay 1.8x shorter (1m50s vs 3m22s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
- •amazon.in acquires users primarily through Search (44%), while gadgets360.com relies on Search (44%). This reflects fundamentally different go-to-market strategies — amazon.in's higher direct traffic suggests stronger brand recognition or product-led growth, while amazon.in's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •amazon.in receives 15.8x more monthly traffic than gadgets360.com (547.7M vs 34.6M).
- •Both are growing, with gadgets360.com accelerating faster at +109% vs +10%.
- •amazon.in keeps visitors significantly longer (3m22s avg session vs gadgets360.com's 1m50s), suggesting deeper product engagement or stickier content.
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Report based on data from July 2026