apidog.io vs merge.dev
Market traction comparison · Updated Jul 2026
| apidog.io | merge.dev | Leads | |
|---|---|---|---|
| Monthly Visits | 273.0K | 337.6K | merge.dev |
| Bounce Rate | 44.3% | 43.6% | merge.dev |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 4y 3m | 6y 6m | merge.dev |
merge.dev leads in 3 of 4 dimensions, while apidog.io leads in 0.
Growth Momentum
| apidog.io | merge.dev | Leads | |
|---|---|---|---|
| Monthly Visits | 273.0K | 337.6K | merge.dev |
| MoM Change | +3% | +1% | apidog.io |
| Avg. Session | 1m25s | 1m24s | apidog.io |
| Pages / Visit | 2.2 | 2.9 | merge.dev |
Growth Momentum · Insight
merge.dev receives 1.2x more monthly traffic than apidog.io (337.6K vs 273.0K).
Acquisition Strategy
| apidog.io | merge.dev | Leads | |
|---|---|---|---|
| Primary Channel | Search 55% | Search 50% | |
| Bounce Rate | 44.3% | 43.6% | merge.dev |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 100%
| Keyword | Volume | apidog.io | merge.dev |
|---|---|---|---|
| grok api | 135.2K | #2 | #7 |
| grok api key | 30.0K | #4 | #2 |
| grok ai api key | 1.8K | #4 | #2 |
Acquisition Strategy · Insight
apidog.io acquires users primarily through Search (55%), while merge.dev relies on Search (50%). This reflects fundamentally different go-to-market strategies — apidog.io's higher direct traffic suggests stronger brand recognition or product-led growth, while apidog.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| apidog.io | merge.dev | Leads | |
|---|---|---|---|
| Domain Age | 4y 3m | 6y 6m | merge.dev |
| Registered | May 2022 | Feb 2020 | |
| Expires | May 2026 | Feb 2027 |
Business Maturity · Insight
merge.dev has been in the market 2 years longer (7y vs 4y). merge.dev's longer track record suggests established operations, while apidog.io's entry timing indicates the market still attracts new players.
Market Position
| apidog.io | merge.dev | Leads | |
|---|---|---|---|
| Global Rank | #215.4K | #136.2K | merge.dev |
| Category Rank | — | #1.1K | |
| PH Upvotes | — | 324 |
apidog.io only
merge.dev only
Market Position · Insight
Each has untapped markets the other serves: apidog.io could expand into Thailand, Vietnam, United Kingdom, while merge.dev could target Indonesia, Uzbekistan, Spain.
Key Takeaways
- •merge.dev receives 1.2x more monthly traffic than apidog.io (337.6K vs 273.0K).
- •apidog.io acquires users primarily through Search (55%), while merge.dev relies on Search (50%). This reflects fundamentally different go-to-market strategies — apidog.io's higher direct traffic suggests stronger brand recognition or product-led growth, while apidog.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •merge.dev has 1.2x more traffic (337.6K vs 273.0K), though both operate at comparable scale.
- •They share 30 keywords (100% overlap), indicating direct search competition.
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Report based on data from July 2026