astrolink.com vs upastrology.com
Market traction comparison · Updated Jul 2026
| astrolink.com | upastrology.com | Leads | |
|---|---|---|---|
| Monthly Visits | 156.6K | 265.8K | upastrology.com |
| Bounce Rate | 45.0% | 33.9% | upastrology.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 22y 3m | 6y 8m | astrolink.com |
upastrology.com leads in 2 of 4 dimensions, while astrolink.com leads in 1.
Growth Momentum
| astrolink.com | upastrology.com | Leads | |
|---|---|---|---|
| Monthly Visits | 156.6K | 265.8K | upastrology.com |
| MoM Change | -3% | +23% | upastrology.com |
| Avg. Session | 1m10s | 1m43s | upastrology.com |
| Pages / Visit | 2.1 | 17.4 | upastrology.com |
Growth Momentum · Insight
astrolink.com is losing traffic (-3%) despite 156.6K monthly visits. upastrology.com's +23% growth puts it on a trajectory to overtake.
Acquisition Strategy
| astrolink.com | upastrology.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 56% | Search 80% | |
| Bounce Rate | 45.0% | 33.9% | upastrology.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 20%
Acquisition Strategy · Insight
astrolink.com acquires users primarily through Search (56%), while upastrology.com relies on Search (80%). This reflects fundamentally different go-to-market strategies — astrolink.com's higher direct traffic suggests stronger brand recognition or product-led growth, while upastrology.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| astrolink.com | upastrology.com | Leads | |
|---|---|---|---|
| Domain Age | 22y 3m | 6y 8m | astrolink.com |
| Registered | May 2004 | Dec 2019 | |
| Expires | May 2029 | Dec 2027 |
Business Maturity · Insight
astrolink.com has been in the market for over a decade, indicating established presence.
Market Position
| astrolink.com | upastrology.com | Leads | |
|---|---|---|---|
| Global Rank | #283.1K | #88.2K | upastrology.com |
| Category Rank | #119 | #41 | upastrology.com |
astrolink.com only
upastrology.com only
Market Position · Insight
Each has untapped markets the other serves: astrolink.com could expand into Germany, Italy, Russia, while upastrology.com could target Guatemala, Spain, Argentina.
Key Takeaways
- •astrolink.com is losing traffic (-3%) despite 156.6K monthly visits. upastrology.com's +23% growth puts it on a trajectory to overtake.
- •astrolink.com acquires users primarily through Search (56%), while upastrology.com relies on Search (80%). This reflects fundamentally different go-to-market strategies — astrolink.com's higher direct traffic suggests stronger brand recognition or product-led growth, while upastrology.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •upastrology.com has 1.7x more traffic (265.8K vs 156.6K), though both operate at comparable scale.
- •upastrology.com is growing (+23%) while astrolink.com is declining (-3%).
- •upastrology.com has a 11 percentage point lower bounce rate (34% vs 45%), indicating better landing page relevance or more targeted traffic.
- •They share 10 keywords (20% overlap), indicating direct search competition.
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Report based on data from July 2026