cal.com vs heiliao.com
Market traction comparison · Updated Jul 2026
| cal.com | heiliao.com | Leads | |
|---|---|---|---|
| Monthly Visits | 3.8M | 467.7K | cal.com |
| Bounce Rate | 37.4% | 25.1% | heiliao.com |
| SEO & Keywords | 35 | 20 | cal.com |
| Domain Age | 29y 3m | 20y 8m | cal.com |
cal.com leads in 3 of 4 dimensions, while heiliao.com leads in 1.
Growth Momentum
| cal.com | heiliao.com | Leads | |
|---|---|---|---|
| Monthly Visits | 3.8M | 467.7K | cal.com |
| MoM Change | +4% | -14% | cal.com |
| Avg. Session | 2m54s | 7m21s | heiliao.com |
| Pages / Visit | 5.6 | 12.7 | heiliao.com |
Growth Momentum · Insight
cal.com is growing faster (+4%) but visitors stay 2.5x shorter (2m54s vs 7m21s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
Acquisition Strategy
| cal.com | heiliao.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 68% | Direct 85% | |
| Bounce Rate | 37.4% | 25.1% | heiliao.com |
| SEO & Keywords | 35 | 20 | cal.com |
Keyword Overlap Rate: 15%
Acquisition Strategy · Insight
cal.com acquires users primarily through Direct (68%), while heiliao.com relies on Direct (85%). This reflects fundamentally different go-to-market strategies — heiliao.com's higher direct traffic suggests stronger brand recognition or product-led growth, while cal.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| cal.com | heiliao.com | Leads | |
|---|---|---|---|
| Domain Age | 29y 3m | 20y 8m | cal.com |
| Registered | May 1997 | Dec 2005 | |
| Expires | May 2034 | Dec 2034 |
Business Maturity · Insight
cal.com has been in the market for over a decade, indicating established presence.
Market Position
| cal.com | heiliao.com | Leads | |
|---|---|---|---|
| Global Rank | #12.2K | #55.1K | cal.com |
| Category Rank | #205 | — | |
| PH Upvotes | 636 | 0 | cal.com |
cal.com only
heiliao.com only
Market Position · Insight
Each has untapped markets the other serves: cal.com could expand into China, Malaysia, Hong Kong SAR China, while heiliao.com could target India, Germany, Canada.
Key Takeaways
- •heiliao.com is losing traffic (-14%) despite 467.7K monthly visits. cal.com's +4% growth puts it on a trajectory to overtake.
- •cal.com is growing faster (+4%) but visitors stay 2.5x shorter (2m54s vs 7m21s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
- •cal.com acquires users primarily through Direct (68%), while heiliao.com relies on Direct (85%). This reflects fundamentally different go-to-market strategies — heiliao.com's higher direct traffic suggests stronger brand recognition or product-led growth, while cal.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •cal.com receives 8.1x more monthly traffic than heiliao.com (3.8M vs 467.7K).
- •cal.com is growing (+4%) while heiliao.com is declining (-14%).
- •heiliao.com keeps visitors significantly longer (7m21s avg session vs cal.com's 2m54s), suggesting deeper product engagement or stickier content.
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Report based on data from July 2026