career.io vs glassdoor.com
Market traction comparison · Updated Jul 2026
| career.io | glassdoor.com | Leads | |
|---|---|---|---|
| Monthly Visits | 283.4K | 24.7M | glassdoor.com |
| Bounce Rate | 42.6% | 42.8% | career.io |
| Domain Rating | 75 | — | |
| SEO & Keywords | 34 | 30 | career.io |
| Domain Age | 18y 8m | 23y 3m | glassdoor.com |
career.io leads in 2 of 4 dimensions, while glassdoor.com leads in 2.
Growth Momentum
| career.io | glassdoor.com | Leads | |
|---|---|---|---|
| Monthly Visits | 283.4K | 24.7M | glassdoor.com |
| MoM Change | +9% | +3% | career.io |
| Avg. Session | 1m31s | 3m17s | glassdoor.com |
| Pages / Visit | 3.6 | 3.9 | glassdoor.com |
Growth Momentum · Insight
career.io is growing +9% while glassdoor.com grows +3%. At current trajectory, career.io could close the traffic gap within 34 months.
Acquisition Strategy
| career.io | glassdoor.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 71% | Search 65% | |
| Bounce Rate | 42.6% | 42.8% | career.io |
| SEO & Keywords | 34 | 30 | career.io |
Keyword Overlap Rate: 12%
Acquisition Strategy · Insight
career.io acquires users primarily through Search (71%), while glassdoor.com relies on Search (65%). This reflects fundamentally different go-to-market strategies — glassdoor.com's higher direct traffic suggests stronger brand recognition or product-led growth, while career.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| career.io | glassdoor.com | Leads | |
|---|---|---|---|
| Domain Age | 18y 8m | 23y 3m | glassdoor.com |
| Registered | Jan 2008 | May 2003 | |
| Expires | Apr 2028 | May 2026 |
Business Maturity · Insight
glassdoor.com has been in the market for over a decade, indicating established presence.
Market Position
| career.io | glassdoor.com | Leads | |
|---|---|---|---|
| Domain Rating | 75 | — | |
| Global Rank | #141.6K | #2.0K | glassdoor.com |
| Category Rank | #601 | #5 | glassdoor.com |
| PH Upvotes | 10 | — |
career.io only
glassdoor.com only
Market Position · Insight
Each has untapped markets the other serves: career.io could expand into Philippines, Malaysia, Indonesia, while glassdoor.com could target Australia, India, United Kingdom.
Key Takeaways
- •career.io is growing +9% while glassdoor.com grows +3%. At current trajectory, career.io could close the traffic gap within 34 months.
- •career.io acquires users primarily through Search (71%), while glassdoor.com relies on Search (65%). This reflects fundamentally different go-to-market strategies — glassdoor.com's higher direct traffic suggests stronger brand recognition or product-led growth, while career.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •glassdoor.com receives 87.1x more monthly traffic than career.io (24.7M vs 283.4K).
- •Both are growing, with career.io accelerating faster at +9% vs +3%.
- •glassdoor.com keeps visitors significantly longer (3m17s avg session vs career.io's 1m31s), suggesting deeper product engagement or stickier content.
- •They share 7 keywords (12% overlap), indicating direct search competition.
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Report based on data from July 2026