coolors.co vs mycolor.space
Market traction comparison · Updated Jul 2026
| coolors.co | mycolor.space | Leads | |
|---|---|---|---|
| Monthly Visits | 4.4M | 501.3K | coolors.co |
| Bounce Rate | 35.9% | 43.5% | coolors.co |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | — | 9y 2m |
coolors.co leads in 2 of 3 dimensions, while mycolor.space leads in 0.
Growth Momentum
| coolors.co | mycolor.space | Leads | |
|---|---|---|---|
| Monthly Visits | 4.4M | 501.3K | coolors.co |
| MoM Change | +7% | +13% | mycolor.space |
| Avg. Session | 3m35s | 0m57s | coolors.co |
| Pages / Visit | 15.2 | 2.3 | coolors.co |
Growth Momentum · Insight
mycolor.space is growing +13% while coolors.co grows +7%. At current trajectory, mycolor.space could close the traffic gap within 16 months.
Acquisition Strategy
| coolors.co | mycolor.space | Leads | |
|---|---|---|---|
| Primary Channel | Search 54% | Direct 50% | |
| Bounce Rate | 35.9% | 43.5% | coolors.co |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 0%
| Keyword | Volume | coolors.co | mycolor.space |
|---|---|---|---|
| color palette generator | 161.6K | #1 | #5 |
| gradient generator | 23.3K | #3 | #10 |
| palette maker | 3.8K | #1 | #8 |
| website color palette generator | 2.8K | #1 | #9 |
| color palette of | 1.8K | #1 | #6 |
| ai color palette generator | 1.8K | #5 | #10 |
Acquisition Strategy · Insight
coolors.co acquires users primarily through Search (54%), while mycolor.space relies on Direct (50%). This reflects fundamentally different go-to-market strategies — mycolor.space's higher direct traffic suggests stronger brand recognition or product-led growth, while coolors.co's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| coolors.co | mycolor.space | Leads | |
|---|---|---|---|
| Domain Age | — | 9y 2m | |
| Registered | — | Jul 2017 | |
| Expires | — | Jul 2026 |
Market Position
| coolors.co | mycolor.space | Leads | |
|---|---|---|---|
| Global Rank | #6.3K | #106.5K | coolors.co |
| Category Rank | #25 | — |
coolors.co only
mycolor.space only
Market Position · Insight
Each has untapped markets the other serves: coolors.co could expand into China, South Korea, Russia, while mycolor.space could target United Kingdom, Canada, Philippines.
Key Takeaways
- •mycolor.space is growing +13% while coolors.co grows +7%. At current trajectory, mycolor.space could close the traffic gap within 16 months.
- •coolors.co acquires users primarily through Search (54%), while mycolor.space relies on Direct (50%). This reflects fundamentally different go-to-market strategies — mycolor.space's higher direct traffic suggests stronger brand recognition or product-led growth, while coolors.co's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •coolors.co receives 8.7x more monthly traffic than mycolor.space (4.4M vs 501.3K).
- •Both are growing, with mycolor.space accelerating faster at +13% vs +7%.
- •coolors.co keeps visitors significantly longer (3m35s avg session vs mycolor.space's 0m57s), suggesting deeper product engagement or stickier content.
- •coolors.co acquires traffic primarily through Search (54%), while mycolor.space relies on Direct (50%) — fundamentally different acquisition strategies.
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Report based on data from July 2026