elevenlabs.io vs fal.ai

Market traction comparison · Updated Jul 2026

elevenlabs.io faviconelevenlabs.io
VS
fal.ai faviconfal.ai
 elevenlabs.iofal.aiLeads
Monthly Visits34.5M2.4Melevenlabs.io
Bounce Rate41.2%38.4%fal.ai
SEO & Keywords3535Tie
Domain Age4y 8m5y 9mfal.ai

fal.ai leads in 2 of 4 dimensions, while elevenlabs.io leads in 1.

Growth Momentum

Growth Momentum
elevenlabs.iofal.ai
 elevenlabs.iofal.aiLeads
Monthly Visits34.5M2.4Melevenlabs.io
MoM Change+3%-1%elevenlabs.io
Avg. Session4m48s5m36sfal.ai
Pages / Visit6.35.6elevenlabs.io

Growth Momentum · Insight

fal.ai is losing traffic (-1%) despite 2.4M monthly visits. elevenlabs.io's +3% growth puts it on a trajectory to overtake.

Acquisition Strategy

 elevenlabs.iofal.aiLeads
Primary ChannelDirect 47%Direct 66%
Bounce Rate41.2%38.4%fal.ai
SEO & Keywords3535
elevenlabs.io
Search 41%Direct 47%Social 8%Referral 3%Email 1%
fal.ai
Search 20%Direct 66%Social 8%Referral 5%Email 1%
SearchDirectSocialReferralPaidEmail
-35
70
-35
elevenlabs.io OnlySharedfal.ai Only

Keyword Overlap Rate: 0%

Acquisition Strategy · Insight

elevenlabs.io acquires users primarily through Direct (47%), while fal.ai relies on Direct (66%). This reflects fundamentally different go-to-market strategies — fal.ai's higher direct traffic suggests stronger brand recognition or product-led growth, while elevenlabs.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 elevenlabs.iofal.aiLeads
Domain Age4y 8m5y 9mfal.ai
RegisteredDec 2021Nov 2020
ExpiresDec 2028Nov 2032

Business Maturity · Insight

fal.ai has been in the market 1 years longer (6y vs 5y). fal.ai's longer track record suggests established operations, while elevenlabs.io's entry timing indicates the market still attracts new players.

Market Position

 elevenlabs.iofal.aiLeads
Global Rank#1.1K#19.7Kelevenlabs.io
Category Rank#18#352elevenlabs.io
PH Upvotes5555elevenlabs.io
elevenlabs.iofal.ai
🇺🇸 United States
18%
24%
🇮🇳 India
13%
7%

elevenlabs.io only

🇧🇷 Brazil 4%🌐 Pakistan 4%🌐 Philippines 4%

fal.ai only

🇩🇪 Germany 5%🇬🇧 United Kingdom 3%🇰🇷 South Korea 3%

Market Position · Insight

Each has untapped markets the other serves: elevenlabs.io could expand into Germany, United Kingdom, South Korea, while fal.ai could target Brazil, Pakistan, Philippines.

Key Takeaways

  • fal.ai is losing traffic (-1%) despite 2.4M monthly visits. elevenlabs.io's +3% growth puts it on a trajectory to overtake.
  • elevenlabs.io acquires users primarily through Direct (47%), while fal.ai relies on Direct (66%). This reflects fundamentally different go-to-market strategies — fal.ai's higher direct traffic suggests stronger brand recognition or product-led growth, while elevenlabs.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • elevenlabs.io receives 14.5x more monthly traffic than fal.ai (34.5M vs 2.4M).
  • elevenlabs.io is growing (+3%) while fal.ai is declining (-1%).
  • With only 0% keyword overlap, they target largely different search audiences.
  • elevenlabs.io has 111.0x more ProductHunt upvotes (555 vs 5), suggesting stronger early-adopter community recognition.

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Report based on data from July 2026