hetzner.cloud vs hetzner.com
Market traction comparison · Updated Jul 2026
| hetzner.cloud | hetzner.com | Leads | |
|---|---|---|---|
| Monthly Visits | 119.2K | 5.0M | hetzner.com |
| Bounce Rate | 39.0% | 27.1% | hetzner.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 10y 6m | 29y 7m | hetzner.com |
hetzner.com leads in 3 of 4 dimensions, while hetzner.cloud leads in 0.
Growth Momentum
| hetzner.cloud | hetzner.com | Leads | |
|---|---|---|---|
| Monthly Visits | 119.2K | 5.0M | hetzner.com |
| MoM Change | -21% | +1% | hetzner.com |
| Avg. Session | 0m12s | 5m35s | hetzner.com |
| Pages / Visit | 1.8 | 9.2 | hetzner.com |
Growth Momentum · Insight
hetzner.cloud is losing traffic (-21%) despite 119.2K monthly visits. hetzner.com's +1% growth puts it on a trajectory to overtake.
Acquisition Strategy
| hetzner.cloud | hetzner.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 63% | Direct 66% | |
| Bounce Rate | 39.0% | 27.1% | hetzner.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 0%
| Keyword | Volume | hetzner.cloud | hetzner.com |
|---|---|---|---|
| hetzner | 557.2K | #5 | #1 |
Acquisition Strategy · Insight
hetzner.cloud acquires users primarily through Direct (63%), while hetzner.com relies on Direct (66%). This reflects fundamentally different go-to-market strategies — hetzner.com's higher direct traffic suggests stronger brand recognition or product-led growth, while hetzner.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| hetzner.cloud | hetzner.com | Leads | |
|---|---|---|---|
| Domain Age | 10y 6m | 29y 7m | hetzner.com |
| Registered | Feb 2016 | Jan 1997 | |
| Expires | Feb 2027 | Jan 2027 |
Business Maturity · Insight
hetzner.com has been in the market for over a decade, indicating established presence.
Market Position
| hetzner.cloud | hetzner.com | Leads | |
|---|---|---|---|
| Global Rank | #360.3K | #7.6K | hetzner.com |
| Category Rank | #394 | #6 | hetzner.com |
Key Takeaways
- •hetzner.cloud is losing traffic (-21%) despite 119.2K monthly visits. hetzner.com's +1% growth puts it on a trajectory to overtake.
- •hetzner.cloud acquires users primarily through Direct (63%), while hetzner.com relies on Direct (66%). This reflects fundamentally different go-to-market strategies — hetzner.com's higher direct traffic suggests stronger brand recognition or product-led growth, while hetzner.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •hetzner.com receives 42.3x more monthly traffic than hetzner.cloud (5.0M vs 119.2K).
- •hetzner.com is growing (+1%) while hetzner.cloud is declining (-21%).
- •hetzner.com keeps visitors significantly longer (5m35s avg session vs hetzner.cloud's 0m12s), suggesting deeper product engagement or stickier content.
- •hetzner.com has a 12 percentage point lower bounce rate (27% vs 39%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026