lnk.ua vs shorturl.at
Market traction comparison · Updated Jul 2026
| lnk.ua | shorturl.at | Leads | |
|---|---|---|---|
| Monthly Visits | 421.0K | 7.2M | shorturl.at |
| Bounce Rate | 47.5% | 55.3% | lnk.ua |
| SEO & Keywords | 30 | 35 | shorturl.at |
| Domain Age | 2y | — |
shorturl.at leads in 2 of 3 dimensions, while lnk.ua leads in 1.
Growth Momentum
| lnk.ua | shorturl.at | Leads | |
|---|---|---|---|
| Monthly Visits | 421.0K | 7.2M | shorturl.at |
| MoM Change | +9% | -9% | lnk.ua |
| Avg. Session | 0m46s | 1m11s | shorturl.at |
| Pages / Visit | 1.6 | 1.9 | shorturl.at |
Growth Momentum · Insight
lnk.ua is growing faster (+9%) but visitors stay 1.5x shorter (0m46s vs 1m11s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
Acquisition Strategy
| lnk.ua | shorturl.at | Leads | |
|---|---|---|---|
| Primary Channel | Direct 53% | Search 44% | |
| Bounce Rate | 47.5% | 55.3% | lnk.ua |
| SEO & Keywords | 30 | 35 | shorturl.at |
Keyword Overlap Rate: 0%
| Keyword | Volume | lnk.ua | shorturl.at |
|---|---|---|---|
| link shortener | 171.5K | #10 | #2 |
| short url | 150.7K | #6 | #1 |
| shorten url | 141.3K | #7 | #1 |
| short link | 65.0K | #7 | #1 |
Acquisition Strategy · Insight
lnk.ua acquires users primarily through Direct (53%), while shorturl.at relies on Search (44%). This reflects fundamentally different go-to-market strategies — lnk.ua's higher direct traffic suggests stronger brand recognition or product-led growth, while shorturl.at's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| lnk.ua | shorturl.at | Leads | |
|---|---|---|---|
| Domain Age | 2y | — | |
| Registered | Aug 2024 | — | |
| Expires | Aug 2026 | — |
Market Position
| lnk.ua | shorturl.at | Leads | |
|---|---|---|---|
| Global Rank | #141.8K | #10.5K | shorturl.at |
| Category Rank | #163 | #83 | shorturl.at |
| PH Upvotes | 0 | 13 | shorturl.at |
lnk.ua only
shorturl.at only
Market Position · Insight
Each has untapped markets the other serves: lnk.ua could expand into India, Pakistan, United Kingdom, while shorturl.at could target Ukraine, Russia, Vietnam.
Key Takeaways
- •shorturl.at is losing traffic (-9%) despite 7.2M monthly visits. lnk.ua's +9% growth puts it on a trajectory to overtake.
- •lnk.ua is growing faster (+9%) but visitors stay 1.5x shorter (0m46s vs 1m11s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
- •lnk.ua acquires users primarily through Direct (53%), while shorturl.at relies on Search (44%). This reflects fundamentally different go-to-market strategies — lnk.ua's higher direct traffic suggests stronger brand recognition or product-led growth, while shorturl.at's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •shorturl.at receives 17.1x more monthly traffic than lnk.ua (7.2M vs 421.0K).
- •lnk.ua is growing (+9%) while shorturl.at is declining (-9%).
- •shorturl.at keeps visitors significantly longer (1m11s avg session vs lnk.ua's 0m46s), suggesting deeper product engagement or stickier content.
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Report based on data from July 2026