oxfordlearnersdictionaries.com vs vocabulary.com
Market traction comparison · Updated Jul 2026
| oxfordlearnersdictionaries.com | vocabulary.com | Leads | |
|---|---|---|---|
| Monthly Visits | 5.3M | 3.0M | oxfordlearnersdictionaries.com |
| Bounce Rate | 35.8% | 56.1% | oxfordlearnersdictionaries.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 15y 2m | 29y 11m | vocabulary.com |
oxfordlearnersdictionaries.com leads in 2 of 4 dimensions, while vocabulary.com leads in 1.
Growth Momentum
| oxfordlearnersdictionaries.com | vocabulary.com | Leads | |
|---|---|---|---|
| Monthly Visits | 5.3M | 3.0M | oxfordlearnersdictionaries.com |
| MoM Change | +4% | -5% | oxfordlearnersdictionaries.com |
| Avg. Session | 5m34s | 1m48s | oxfordlearnersdictionaries.com |
| Pages / Visit | 5.6 | 2.6 | oxfordlearnersdictionaries.com |
Growth Momentum · Insight
vocabulary.com is losing traffic (-5%) despite 3.0M monthly visits. oxfordlearnersdictionaries.com's +4% growth puts it on a trajectory to overtake.
Acquisition Strategy
| oxfordlearnersdictionaries.com | vocabulary.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 66% | Search 51% | |
| Bounce Rate | 35.8% | 56.1% | oxfordlearnersdictionaries.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 33%
| Keyword | Volume | oxfordlearnersdictionaries.com | vocabulary.com |
|---|---|---|---|
| decision | 137.4K | #10 | #7 |
| concise | 98.0K | #4 | #3 |
| novice | 89.2K | #5 | #3 |
| availability | 88.7K | #7 | #4 |
| anecdote | 87.2K | #10 | #7 |
| robust | 87.2K | #7 | #6 |
| nuanced | 81.6K | #4 | #6 |
| iteration | 81.6K | #4 | #6 |
| scenario | 74.7K | #9 | #5 |
| context | 71.2K | #8 | #4 |
Acquisition Strategy · Insight
oxfordlearnersdictionaries.com acquires users primarily through Direct (66%), while vocabulary.com relies on Search (51%). This reflects fundamentally different go-to-market strategies — oxfordlearnersdictionaries.com's higher direct traffic suggests stronger brand recognition or product-led growth, while vocabulary.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| oxfordlearnersdictionaries.com | vocabulary.com | Leads | |
|---|---|---|---|
| Domain Age | 15y 2m | 29y 11m | vocabulary.com |
| Registered | Jun 2011 | Sep 1996 | |
| Expires | Jun 2026 | Sep 2026 |
Business Maturity · Insight
vocabulary.com has been in the market for over a decade, indicating established presence.
Market Position
| oxfordlearnersdictionaries.com | vocabulary.com | Leads | |
|---|---|---|---|
| Global Rank | #9.5K | #20.9K | oxfordlearnersdictionaries.com |
| Category Rank | #4 | #296 | oxfordlearnersdictionaries.com |
oxfordlearnersdictionaries.com only
vocabulary.com only
Market Position · Insight
Each has untapped markets the other serves: oxfordlearnersdictionaries.com could expand into India, Canada, United Kingdom, while vocabulary.com could target Vietnam, Russia, Germany.
Key Takeaways
- •vocabulary.com is losing traffic (-5%) despite 3.0M monthly visits. oxfordlearnersdictionaries.com's +4% growth puts it on a trajectory to overtake.
- •oxfordlearnersdictionaries.com acquires users primarily through Direct (66%), while vocabulary.com relies on Search (51%). This reflects fundamentally different go-to-market strategies — oxfordlearnersdictionaries.com's higher direct traffic suggests stronger brand recognition or product-led growth, while vocabulary.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •oxfordlearnersdictionaries.com has 1.8x more traffic (5.3M vs 3.0M), though both operate at comparable scale.
- •oxfordlearnersdictionaries.com is growing (+4%) while vocabulary.com is declining (-5%).
- •oxfordlearnersdictionaries.com keeps visitors significantly longer (5m34s avg session vs vocabulary.com's 1m48s), suggesting deeper product engagement or stickier content.
- •oxfordlearnersdictionaries.com has a 20 percentage point lower bounce rate (36% vs 56%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026