Paymentsetu vs upi.pe

Market traction comparison · Updated Jul 2026

Paymentsetu faviconPaymentsetu
VS
upi.pe faviconupi.pe
 Paymentsetuupi.peLeads
Monthly Visits1.7K19.8Kupi.pe
Bounce Rate44.5%52.3%Paymentsetu
Est. MRR$0
SEO & Keywords2030upi.pe
Domain Age10m

upi.pe leads in 2 of 3 dimensions, while Paymentsetu leads in 1.

Growth Momentum

Growth Momentum
Paymentsetuupi.pe
 Paymentsetuupi.peLeads
Monthly Visits1.7K19.8Kupi.pe
MoM Change+76%-5%Paymentsetu
Avg. Session0m51s1m14supi.pe
Pages / Visit1.71.4Paymentsetu

Growth Momentum · Insight

Paymentsetu is growing faster (+76%) but visitors stay 1.5x shorter (0m51s vs 1m14s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.

Acquisition Strategy

 Paymentsetuupi.peLeads
Primary ChannelSearch 59%
Bounce Rate44.5%52.3%Paymentsetu
SEO & Keywords2030upi.pe
upi.pe
Search 59%Direct 40%Referral 1%
SearchDirectSocialReferralPaidEmail
20
10
Paymentsetu OnlySharedupi.pe Only

Keyword Overlap Rate: 67%

Business Maturity

Revenue estimates are derived from public data sources. Actual figures may differ.

 Paymentsetuupi.peLeads
Est. MRR$0
Revenue / Visit$0.000
Domain Age10m
RegisteredOct 2025
ExpiresOct 2026

Market Position

 Paymentsetuupi.peLeads
Global Rank#9.8M#1.5Mupi.pe
PH Upvotes2
Paymentsetuupi.pe
🇮🇳 India
100%
73%

upi.pe only

🌐 Pakistan 7%🇮🇩 Indonesia 7%🌐 Bangladesh 6%

Key Takeaways

  • upi.pe is losing traffic (-5%) despite 19.8K monthly visits. Paymentsetu's +76% growth puts it on a trajectory to overtake.
  • Paymentsetu is growing faster (+76%) but visitors stay 1.5x shorter (0m51s vs 1m14s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
  • upi.pe receives 11.3x more monthly traffic than Paymentsetu (19.8K vs 1.7K).
  • Paymentsetu is growing (+76%) while upi.pe is declining (-5%).
  • They share 20 keywords (67% overlap), indicating direct search competition.
  • upi.pe has 1.5x more ranking keywords (30 vs 20), indicating broader SEO footprint.

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Report based on data from July 2026