sketch.io vs sketchpad.app
Market traction comparison · Updated Jul 2026
| sketch.io | sketchpad.app | Leads | |
|---|---|---|---|
| Monthly Visits | 1.6M | 331.5K | sketch.io |
| Bounce Rate | 66.5% | 57.9% | sketchpad.app |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 15y 3m | 8y 4m | sketch.io |
sketch.io leads in 2 of 4 dimensions, while sketchpad.app leads in 1.
Growth Momentum
| sketch.io | sketchpad.app | Leads | |
|---|---|---|---|
| Monthly Visits | 1.6M | 331.5K | sketch.io |
| MoM Change | +5% | -1% | sketch.io |
| Avg. Session | 1m24s | 1m41s | sketchpad.app |
| Pages / Visit | 1.6 | 1.7 | sketchpad.app |
Growth Momentum · Insight
sketchpad.app is losing traffic (-1%) despite 331.5K monthly visits. sketch.io's +5% growth puts it on a trajectory to overtake.
Acquisition Strategy
| sketch.io | sketchpad.app | Leads | |
|---|---|---|---|
| Primary Channel | Search 65% | Direct 57% | |
| Bounce Rate | 66.5% | 57.9% | sketchpad.app |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 0%
| Keyword | Volume | sketch.io | sketchpad.app |
|---|---|---|---|
| sketch io | 5.7K | #1 | #2 |
| sketchio | 3.3K | #1 | #2 |
| scratch pad | 3.0K | #1 | #10 |
Acquisition Strategy · Insight
sketch.io acquires users primarily through Search (65%), while sketchpad.app relies on Direct (57%). This reflects fundamentally different go-to-market strategies — sketchpad.app's higher direct traffic suggests stronger brand recognition or product-led growth, while sketch.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| sketch.io | sketchpad.app | Leads | |
|---|---|---|---|
| Domain Age | 15y 3m | 8y 4m | sketch.io |
| Registered | May 2011 | May 2018 | |
| Expires | May 2034 | May 2026 |
Business Maturity · Insight
sketch.io has been in the market for over a decade, indicating established presence.
Market Position
| sketch.io | sketchpad.app | Leads | |
|---|---|---|---|
| Global Rank | #47.9K | #174.6K | sketch.io |
| Category Rank | #723 | #1.7K | sketch.io |
sketch.io only
sketchpad.app only
Market Position · Insight
Each has untapped markets the other serves: sketch.io could expand into Uruguay, Austria, France, while sketchpad.app could target Brazil, Canada, India.
Key Takeaways
- •sketchpad.app is losing traffic (-1%) despite 331.5K monthly visits. sketch.io's +5% growth puts it on a trajectory to overtake.
- •sketch.io acquires users primarily through Search (65%), while sketchpad.app relies on Direct (57%). This reflects fundamentally different go-to-market strategies — sketchpad.app's higher direct traffic suggests stronger brand recognition or product-led growth, while sketch.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •sketch.io receives 4.7x more monthly traffic than sketchpad.app (1.6M vs 331.5K).
- •sketch.io is growing (+5%) while sketchpad.app is declining (-1%).
- •sketchpad.app has a 9 percentage point lower bounce rate (58% vs 67%), indicating better landing page relevance or more targeted traffic.
- •sketch.io acquires traffic primarily through Search (65%), while sketchpad.app relies on Direct (57%) — fundamentally different acquisition strategies.
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Report based on data from July 2026