xnxx.com vs youporn.com
Market traction comparison · Updated Jul 2026
| xnxx.com | youporn.com | Leads | |
|---|---|---|---|
| Monthly Visits | 580.3M | 110.2M | xnxx.com |
| Bounce Rate | 19.1% | 39.7% | xnxx.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 24y 5m | 20y 9m | xnxx.com |
xnxx.com leads in 3 of 4 dimensions, while youporn.com leads in 0.
Growth Momentum
| xnxx.com | youporn.com | Leads | |
|---|---|---|---|
| Monthly Visits | 580.3M | 110.2M | xnxx.com |
| MoM Change | +1% | -5% | xnxx.com |
| Avg. Session | 9m09s | 5m18s | xnxx.com |
| Pages / Visit | 10.3 | 4.8 | xnxx.com |
Growth Momentum · Insight
youporn.com is losing traffic (-5%) despite 110.2M monthly visits. xnxx.com's +1% growth puts it on a trajectory to overtake.
Acquisition Strategy
| xnxx.com | youporn.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 50% | Search 50% | |
| Bounce Rate | 19.1% | 39.7% | xnxx.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 0%
| Keyword | Volume | xnxx.com | youporn.com |
|---|---|---|---|
| porn | 7.4M | #3 | #5 |
| oporn | 3.5K | #2 | #5 |
| ia hentai | 1.3K | #10 | #5 |
Acquisition Strategy · Insight
xnxx.com acquires users primarily through Search (50%), while youporn.com relies on Search (50%). This reflects fundamentally different go-to-market strategies — youporn.com's higher direct traffic suggests stronger brand recognition or product-led growth, while youporn.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| xnxx.com | youporn.com | Leads | |
|---|---|---|---|
| Domain Age | 24y 5m | 20y 9m | xnxx.com |
| Registered | Apr 2002 | Dec 2005 | |
| Expires | Apr 2033 | May 2027 |
Business Maturity · Insight
xnxx.com has been in the market for over a decade, indicating established presence.
Market Position
| xnxx.com | youporn.com | Leads | |
|---|---|---|---|
| Global Rank | #36 | #307 | xnxx.com |
| Category Rank | #4 | #32 | xnxx.com |
xnxx.com only
youporn.com only
Market Position · Insight
Each has untapped markets the other serves: xnxx.com could expand into Netherlands, while youporn.com could target Japan.
Key Takeaways
- •youporn.com is losing traffic (-5%) despite 110.2M monthly visits. xnxx.com's +1% growth puts it on a trajectory to overtake.
- •xnxx.com acquires users primarily through Search (50%), while youporn.com relies on Search (50%). This reflects fundamentally different go-to-market strategies — youporn.com's higher direct traffic suggests stronger brand recognition or product-led growth, while youporn.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •xnxx.com receives 5.3x more monthly traffic than youporn.com (580.3M vs 110.2M).
- •xnxx.com is growing (+1%) while youporn.com is declining (-5%).
- •xnxx.com keeps visitors significantly longer (9m09s avg session vs youporn.com's 5m18s), suggesting deeper product engagement or stickier content.
- •xnxx.com has a 21 percentage point lower bounce rate (19% vs 40%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026