mensa.org
Medium Opportunity · 60/100

Market Landscape

About mensa.org

People often picture intelligence as mental efficiency. We tend to imagine a smart person as someone who responds quickly, has strong opinions, and sees things clearly. However, highly intelligent people are not always faster, calmer, or more decisive. Sometimes, their minds are busier, slower, and more conflicted.

Categoryscience_and_education
1.1MMonthly Visits
-4%Monthly Trend
Jan 1995Domain Age
5Competitors
480.4KAvg. Traffic
3Avg. Keyword Overlap
12yAvg. Domain Age

Market Landscape · Insight

5 competitors averaging 12y and 480.4K/mo. mensa.org is leading in this market — dominant position but watch for emerging challengers..

Keyword Battlefield

iqmetrics.org favicon
iqmetrics.org

iqmetrics.org

🔗 4 keyword overlap

Unlock the mystery behind your intelligence with our IQ Test. Find your IQ score, IQ Scale & explore the IQ range, and understand your IQ level. Start Test Now!

44.4K/mo+6%Dec 2022

Shares 4 keywords including "iq test"

testrize.com favicon
testrize.com

testrize.com

🔗 3 keyword overlap

Take a free online IQ and cognitive-skills test. Instant results estimating your reasoning, working memory, and processing speed.

11.0K/mo-8%Nov 2025

Shares 3 keywords including "iq test"

123test.com favicon
123test.com

123test.com

🔗 2 keyword overlap

Have you seen https://www.123test.com/? They have several free tests on personality, IQ and other subjects. Some of the tests also offer an upgrade to extended reports for a fee. Visit 123test to enjoy these tests and find out more about yourself.

1.5M/mo-10%May 2002

Shares 2 keywords including "iq test"

cognifit.com favicon
cognifit.com

cognifit.com

🔗 2 keyword overlap

Brain plasticity, or neuroplasticity, can be defined at the capability of the nervous system to change. Learn everything you need to know about neuroplasticity and how exercising it with CogniFit can boost your skills to recover and restructure themselves.

533.4K/mo-2%Nov 1999

Shares 2 keywords including "iq test"

brainmanager.io favicon
brainmanager.io

brainmanager.io

🔗 2 keyword overlap

Have a question about BrainManager tests, services, subscriptions, or charges? Don’t see your answer in this list of FAQS? We’re here to help!

278.5K/mo+1%Aug 2020

Shares 2 keywords including "iq test"

Competitors identified by shared traffic-driving keywords

Keyword Battlefield · Insight

Low keyword overlap (avg 3 shared keywords) — competitors are targeting largely different search audiences, leaving room for niche positioning.

Traffic Arena

mensa.org
1.1M-4%
testrize.com
11.0K-8%
123test.com
1.5M-10%
cognifit.com
533.4K-2%
mensa.orgCompetitor avg
🇺🇸 US
40%
28%
🇮🇳 IN
3%
25%
🇬🇧 GB
5%
9%

Top Competitors only

🇩🇪 DE 15%🇧🇷 BR 10%🇳🇱 NL 9%

Traffic Arena · Insight

2 competitors growing, 2 declining. mensa.org acquires primarily through Search. Channel mix similar to competitors — no clear acquisition differentiation.

mensa.org and competitors share 3 common markets led by US. High geographic overlap means differentiation must come from product, not region.

How does mensa.org actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Report based on data from July 2026

See a sample report