amazon.co.jp

amazon.co.jp

amazon.co.jp
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DR 93by AhrefsMedium Opportunity · 60/100

About

Amazon スマイルSaleは人気の商品がお買得価格でお買い求めできるセールです。さらに数億種類の商品がポイントアップチャンス。Amazon スマイルSaleは、あなたを笑顔に。

Categorye-commerce_and_shopping/marketplace
Top 54
Global Rank
Japan 97%
Top Market
+4%
Monthly Trend
37% Bounce
Engagement Signal

Monthly Visits

492,824,036

↑4.0% vs last month

Bounce Rate

37.2%

Pages / Visit

7.6

Avg. Session

6m 45s

Traffic

#54Global Rank
#6Country Rank (392)
#1Category Rank · Marketplace
Traffic Trend
↑4.0%
Traffic Sources
Organic Search
35.2%
Direct
42.1%
Social
4.6%
Referral
10.1%
Paid
7.1%
Email
0.9%

Strong brand recognition: 42.1% from direct traffic

Geographic Distribution
DomainShareBar
🇯🇵JapanJP
96.8%
Top 3 countries account for 97.9% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
amazon82.1M$0.26$20163.4K
amazon prime video8.6M$0.26$848.6K
アマゾン3.3M$0.39$18520.4K
アマゾンプライム248.0K$0.19$1301.8K
amazonプライム72.4K$0.19$1015.8K
SERP Rankings
KeywordRanking URL
ひろゆき#10📄www.amazon.co.jp/%E6%9C%AC-%E8%A5%BF%E6%9D%91-%E5%8D%9A%E4%B9%8B/s?rh=n%3A465392%2Cp_27%3A%25E8%25A5%25BF%25E6%259D%2591%2B%25E5%258D%259A%25E4%25B9%258B40,090$0.52
筆まめ#5📄www.amazon.co.jp/%E7%AD%86%E3%81%BE%E3%82%81/s?k=%E7%AD%86%E3%81%BE%E3%82%8129,220$0.39
筆ぐるめ#4📄www.amazon.co.jp/PC%E3%82%BD%E3%83%95%E3%83%88-%E7%AD%86%E3%81%90%E3%82%8B%E3%82%81/s?rh=n%3A637392%2Cp_n_feature_five_browse-bin%3A236177205128,550—
いきなりpdf#2📄www.amazon.co.jp/PC%E3%82%BD%E3%83%95%E3%83%88-%E3%81%84%E3%81%8D%E3%81%AA%E3%82%8APDF/s?rh=n%3A637392%2Cp_n_feature_five_browse-bin%3A23617620519,040—
いきなりpdf#9📄www.amazon.co.jp/%E3%83%93%E3%82%B8%E3%83%8D%E3%82%B9%E3%83%BB%E3%82%AA%E3%83%95%E3%82%A3%E3%82%B9%E7%94%A8%E3%82%BD%E3%83%95%E3%83%88-%E3%81%84%E3%81%8D%E3%81%AA%E3%82%8APDF-PC%E3%82%BD%E3%83%95%E3%83%88/s?rh=n%3A637644%2Cp_n_feature_five_browse-bin%3A23617620519,040—

Growth Readout

Direct traffic at 42% — strong brand recognition

Global rank top 54 — established player in the space

Traffic concentrated in Japan (97%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does amazon.co.jp actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

amazon.de

amazon.de

🔗 2 keyword overlap

Sign up to Amazon Prime for unlimited One-Day Delivery. Low prices at Amazon on digital cameras, MP3, sports, books, music, DVDs, video games, home & garden and much more.

399.8M/mo+4%

Shares 2 keywords including "amazon"

amazon.co.jp vs amazon.de →Visit Website ↗

primevideo.com

primevideo.com

🔗 2 keyword overlap

Enjoy exclusive Amazon Originals as well as popular movies and TV shows. Watch anytime, anywhere. Start your free trial.

327.0M/mo+7%Oct 2000

Shares 2 keywords including "amazon"

amazon.co.jp vs primevideo.com →Visit Website ↗

reuters.com

reuters.com

🔗 2 keyword overlap

Find latest news from every corner of the globe at Reuters.com, your online source for breaking international news coverage.

72.1M/mo-23%Jun 1993

Shares 2 keywords including "amazon"

amazon.co.jp vs reuters.com →Visit Website ↗

impress.co.jp

impress.co.jp

🔗 2 keyword overlap

できるシリーズなどでおなじみの出版社である株式会社インプレスの公式企業サイトです。出版・メディアなどの事業紹介、会社情報、ニュースリリース、採用情報などをお知らせします。

39.7M/mo+0%

Shares 2 keywords including "amazon"

amazon.co.jp vs impress.co.jp →Visit Website ↗

amazon.jobs

amazon.jobs

🔗 2 keyword overlap

Every Amazonian, from warehouse floor to corporate HQ, shares a drive to impact the future, today. Our unmatched scale offers every employee endless opportunity to reimagine how customers shop, stream, eat, connect and live. United by our peculiar culture of curiosity, bold ownership and fearless initiative, we channel our customer obsession into making everyday impact—big and small.

11.6M/mo+2%Sep 2005

Shares 2 keywords including "amazon"

amazon.co.jp vs amazon.jobs →Visit Website ↗
View full competitive analysis of amazon.co.jp →

Report based on data from May 2026

See a sample report