arstechnica.com

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DR 90by AhrefsMedium Opportunity · 48/100

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Categorycomputers_electronics_and_technology/computers_electronics_and_technology

Top 9,533

Global Rank

United States 68%

Top Market

+3%

Monthly Trend

58% Bounce

Engagement Signal

Monthly Visits

7,624,189

↑2.9% vs last month

Bounce Rate

58.1%

Pages / Visit

2.2

Avg. Session

2m 2s

Domain Age

27.5 years

Traffic

#9,533Global Rank

#2,825Country Rank (840)

#99Category Rank · Computers_Electronics_and_Technology

Traffic Trend

↑2.9%

Traffic Sources

Organic Search

19.6%

Direct

61.7%

Social

8.8%

Referral

7.5%

Paid

0.4%

2.0%

Strong brand recognition: 61.7% from direct traffic

Geographic Distribution

DomainShare

🇺🇸United StatesUS

68.3%

🇨🇦CanadaCA

5.9%

🇬🇧United KingdomGB

3.0%

🇩🇪GermanyDE

2.1%

🇦🇺AustraliaAU

1.3%

Top 3 countries account for 77.2% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
chatgpt	176.3M	$0.15	$240.5K
ferrari luce	1.4M	$0.78	$22.7K
google fitbit air	709.1K	$0.00	$25.3K
slay the spire 2	452.1K	$0.42	$12.9K
ars technica	34.1K	$4.71	$40.6K

SERP Rankings

Keyword			Ranking URL
kagi	#7	📄	arstechnica.com/gadgets/2025/08/enough-is-enough-i-dumped-googles-worsening-search-for-kagi/	34,830	$0.48
kagi search	#6	📄	arstechnica.com/gadgets/2025/08/enough-is-enough-i-dumped-googles-worsening-search-for-kagi/	5,820	$3.53
kagi search engine	#6	📄	arstechnica.com/gadgets/2025/08/enough-is-enough-i-dumped-googles-worsening-search-for-kagi/	2,670	—
google calendar vs apple calendar	#5	📄	arstechnica.com/civis/threads/pros-cons-apple-icloud-calendar-vs-google-calendar.1249235/	1,710	$0.33
opendoc	#10	📄	arstechnica.com/civis/threads/what-was-opendoc-exactly.779788/	1,430	—

Growth Readout

Direct traffic at 62% — strong brand recognition

Global rank top 9.5K — established player in the space

Traffic concentrated in United States (68%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does arstechnica.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

zdnet.com

🔗 3 keyword overlap

ZDNET news and advice keep professionals prepared to embrace innovation and ready to build a better future.

5.6M/mo+12%Apr 1995

Shares 3 keywords including "chatgpt"

arstechnica.com vs zdnet.com →Visit Website ↗

use.ai

🔗 2 keyword overlap

27.1M/mo+6%Dec 2017

Shares 2 keywords including "chatgpt"

arstechnica.com vs use.ai →Visit Website ↗

ibm.com

🔗 2 keyword overlap

For more than a century, IBM has been a global technology innovator, leading advances in AI, automation and hybrid cloud solutions that help businesses grow.

16.6M/mo-5%Mar 1986

Shares 2 keywords including "chatgpt"

arstechnica.com vs ibm.com →Visit Website ↗

gizmodo.com

🔗 2 keyword overlap

Dive into cutting-edge tech, reviews and the latest trends with the expert team at Gizmodo. Your ultimate source for all things tech.

15.7M/mo-2%Jul 2002

Shares 2 keywords including "chatgpt"

arstechnica.com vs gizmodo.com →Visit Website ↗

heise.de

🔗 2 keyword overlap

Zölle, Embargos, geopolitische Spannungen – Unternehmen haben derzeit mit vielen Schwierigkeiten zu kämpfen. Eine resiliente IT ist unerlässlich, um gut

12.6M/mo-4%

Shares 2 keywords including "macbook neo"

arstechnica.com vs heise.de →Visit Website ↗

View full competitive analysis of arstechnica.com →

Report based on data from May 2026

See a sample report