autostraddle.com
Medium Opportunity · 60/100
18y2009-01-01Domain Age
977.3K+3%Monthly Visits
Search 53%United States 48%Primary Channel
5Competitors

Product Identity

About

It’s (un)officially the first weekend of summer, and so there's no better time to unleash my super power: Thinking of every possible question, from every single humanly possible angle, that I'll most certainly have before agreeing to go to your party.

Categorycommunity_and_society/lgbtq

Product Identity · Insight

Operating for 18 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

977,284

3.3% vs last month

Bounce Rate

58.3%

Pages / Visit

1.8

Avg. Session

1m 6s

Domain Age

17.6 years

#66,033Global Rank
#26,400Country Rank (840)
#11Category Rank · LGBTQ
Traffic Trend
3.3%

Growth Profile · Insight

Traffic is stable but engagement is weak (1.8 pages/visit, 58% bounce) — there may be room to improve value communication or landing page experience.

Acquisition Engine

Traffic Sources
Organic Search
52.3%
Direct
38.8%
Social
3.7%
Referral
3.8%
Paid
0.0%
Email
0.4%
Gen AI
1.0%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
47.6%
🇬🇧United KingdomGB
6.1%
🇨🇦CanadaCA
5.3%
🇩🇪GermanyDE
3.0%
🇦🇺AustraliaAU
2.7%
Top 3 countries account for 59.0% of traffic
Top Keywords
Keyword
i kissed a girl season 259.2K$0.00$4.4K
gay test25.4K$2.73$2.3K
lesbian movies25.1K$0.57$2.3K
am i gay quiz14.0K$1.19$2.3K
autostraddle2.5K$0.00$4.8K
SERP Rankings
KeywordRanking URL
gay test#10📄www.autostraddle.com/quiz-am-i-gay/30,130$1.82
am i gay quiz#8📄www.autostraddle.com/quiz-am-i-gay/15,860$0.48

Acquisition Engine · Insight

Search is the primary acquisition channel (53%), ranking for 5 keywords with traffic concentrated in United States (48%). A diversified channel mix reduces single-point risk.

How does autostraddle.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

wikihow.com favicon
wikihow.com

wikihow.com

🔗 2 keyword overlap

Huzzah! You've entered a medieval kingdom and must don the role of a soldier, poet, or king. So, will you wield a sword or pen, or wear a crown? Take our quiz and answer these questions to discover if your personality type best matches a...

33.0M/mo+1%Jun 2004

Shares 2 keywords including "gay test"

them.us favicon
them.us

them.us

🔗 2 keyword overlap

Stay informed with them, your essential source for LGBTQ+ culture, politics, fashion, beauty, and community news.

1.5M/mo-7%Jul 2015

Shares 2 keywords including "tommy dorfman"

marriage.com favicon
marriage.com

marriage.com

🔗 2 keyword overlap

Take our expert-led online marriage course and build a stronger partnership. Covers communication, conflict resolution, emotional connection & trust. Start today.

1.4M/mo-4%May 1995

Shares 2 keywords including "gay test"

underwearexpert.com favicon
underwearexpert.com

underwearexpert.com

🔗 2 keyword overlap

Men’s underwear should be comfortable. Come find out why Underwear Expert is the best men’s underwear shop around. LGBTQIA+ owned.

104.8K/mo+16%Dec 2011

Shares 2 keywords including "gay test"

freedomforallamericans.org favicon
freedomforallamericans.org

freedomforallamericans.org

🔗 2 keyword overlap

Amazon AWS Data Centers; a DNS failure in US-EAST-1 broke DynamoDB and disrupted services globally. Key lessons for resilient cloud design.

70.4K/mo-17%Mar 2015

Shares 2 keywords including "gay test"

Competitive Landscape · Insight

Facing significant traffic gap vs wikihow.com (33.8x), but keyword overlap is only 2 — likely serving different market segments despite surface-level competition.

Report based on data from July 2026

See a sample report