babynames.com
DR 70by AhrefsMedium Opportunity · 59/100
30y1996-10-17Domain Age
511.8K+4%Monthly Visits
Search 66%United States 46%Primary Channel
2Competitors

Product Identity

About

Unique and unusual names for your baby or fictional characters.

Categorycommunity_and_society/holidays_and_seasonal_events

Product Identity · Insight

Operating for 30 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

511,770

3.8% vs last month

Bounce Rate

43.7%

Pages / Visit

4.4

Avg. Session

2m 17s

Domain Age

29.7 years

#79,644Global Rank
#26,152Country Rank (840)
#15Category Rank · Holidays_and_Seasonal_Events
Traffic Trend
3.8%

Growth Profile · Insight

Traffic is stable with high browsing depth (4.4 pages/visit) — a loyal user base, but growth may require new acquisition channels to break the plateau.

Acquisition Engine

Traffic Sources
Organic Search
66.1%
Direct
26.7%
Social
2.2%
Referral
4.9%
Paid
0.1%
Email
0.0%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
46.4%
🇬🇧United KingdomGB
4.9%
🇨🇦CanadaCA
4.7%
🇸🇪SwedenSE
2.7%
🇳🇬NigeriaNG
1.8%
Top 3 countries account for 56.0% of traffic
Top Keywords
Keyword
last names60.2K$0.74$2.6K
names59.4K$0.66$1.9K
baby names32.2K$0.00$11.9K
name meanings8.6K$2.52$2.6K
babynames1.9K$0.47$2.7K
SERP Rankings

Acquisition Engine · Insight

Search is the primary acquisition channel (66%), ranking for 5 keywords with traffic concentrated in United States (46%). Heavy reliance on one channel creates vulnerability.

How does babynames.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

thebump.com favicon

thebump.com

thebump.com

🔗 3 keyword overlap

Get pregnancy information, baby advice and parenting tips at TheBump.com baby website. Create a baby registry and use our pregnancy tools.

6.1M/mo+7%Aug 2003

Shares 3 keywords including "calloway meaning"

nameberry.com favicon

nameberry.com

nameberry.com

🔗 3 keyword overlap

Henry is a boy's name of German origin meaning "estate ruler". Henry is the 6 ranked male name by popularity.

2.1M/mo+10%Feb 2008

Shares 3 keywords including "calloway meaning"

Competitive Landscape · Insight

Facing significant traffic gap vs thebump.com (11.8x), but keyword overlap is only 3 — likely serving different market segments despite surface-level competition.

Report based on data from May 2026

See a sample report