bamboohr.com

Visit Website

DR 90by AhrefsMedium Opportunity · 42/100

17y2009-07-23Domain Age

15.4M-3%Monthly Visits

Direct 48%United States 51%Primary Channel

4Competitors

Product Identity

About

BambooHR makes it easy to simplify HR, with award-winning solutions for everything from hire to retire. Learn more with a free demo today.

Categoryjobs_and_career/jobs_and_employment

Product Identity · Insight

Operating for 17 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

15,429,880

↓3.3% vs last month

Bounce Rate

50.4%

Pages / Visit

3.4

Avg. Session

3m 22s

Domain Age

16.9 years

#4,217Global Rank

#1,676Country Rank (840)

#19Category Rank · Jobs_and_Employment

Traffic Trend

↓3.3%

Growth Profile · Insight

Monthly visits of 15.4M with 3m22s average session. A moderate bounce rate (50%) suggests typical visitor engagement.

Acquisition Engine

Traffic Sources

Organic Search

5.0%

Direct

47.7%

Social

19.5%

Referral

21.3%

Paid

1.1%

5.5%

Geographic Distribution

DomainShare

🇺🇸United StatesUS

50.5%

🇨🇦CanadaCA

13.1%

🇬🇧United KingdomGB

7.8%

🇮🇳IndiaIN

3.0%

🇿🇦South AfricaZA

1.6%

Top 3 countries account for 71.5% of traffic — high geographic concentration

Top Keywords

Keyword
bamboo	136.5K	$2.97	$18.1K
bamboohr	98.4K	$8.09	$80.1K
bamboo hr	30.5K	$13.85	$23.9K
bamboohr login	10.3K	$4.29	$13.3K
bamboo hr login	2.8K	$4.64	$3.6K

SERP Rankings

Keyword			Ranking URL
bamboohr	#1	🏠	www.bamboohr.com/	87,600	$14.34
bamboo hr	#1	🏠	www.bamboohr.com/	35,180	$19.02
business tools	#5	📄	www.bamboohr.com/blog/small-business-tools	10,440	$26.25
casdi	#3	📄	www.bamboohr.com/resources/hr-glossary/casdi	6,550	$2.46
employment verification letter	#5	📄	www.bamboohr.com/resources/hr-glossary/employment-verification-letter	5,750	$1.67

Acquisition Engine · Insight

Direct is the primary acquisition channel (48%), ranking for 5 keywords with traffic concentrated in United States (51%). Heavy reliance on one channel creates vulnerability.

How does bamboohr.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.