deepl.com

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DR 90by AhrefsMedium Opportunity · 50/100

About

Explore our AI suite and get more done: Translate speech, text, and media, or integrate the DeepL API.

Categoryreference_materials/dictionaries_and_encyclopedias

Top 466

Global Rank

Germany 15%

Top Market

-2%

Monthly Trend

66% Bounce

Engagement Signal

Monthly Visits

115,573,293

↓1.9% vs last month

Bounce Rate

65.6%

Pages / Visit

2.3

Avg. Session

2m 26s

Domain Age

16.2 years

Traffic

#466Global Rank

#172Country Rank (276)

#2Category Rank · Dictionaries_and_Encyclopedias

Traffic Trend

↓1.9%

Traffic Sources

Organic Search

24.6%

Direct

64.1%

Social

5.4%

Referral

3.8%

Paid

0.4%

1.7%

Strong brand recognition: 64.1% from direct traffic

Geographic Distribution

DomainShare

🇩🇪GermanyDE

14.7%

🇯🇵JapanJP

11.9%

🇫🇷FranceFR

7.4%

🇪🇸SpainES

5.2%

🇺🇸United StatesUS

4.1%

Top 3 countries account for 34.0% of traffic

SEO & Keywords

Top Keywords

Keyword
translate	46.0M	$0.42	$1540.0K
traductor	36.4M	$0.74	$1744.0K
переводчик	19.7M	$0.30	$938.2K
deepl	6.7M	$0.67	$12137.7K
翻訳	6.0M	$0.55	$716.3K

SERP Rankings

Keyword			Ranking URL
translate	#2	📄	www.deepl.com/en/translator	45,311,370	$0.27
traductor	#5	📄	www.deepl.com/es/translator	35,297,070	$0.53
переводчик	#4	📄	www.deepl.com/ru/translator	19,554,280	$0.18
tradutor	#3	📄	www.deepl.com/en/translator	19,155,030	$0.06
deepl	#1	📄	www.deepl.com/en/translator	6,677,960	$0.38

Business & Domain

Domain Information

RegistrarKey-Systems GmbH

Registered2010-04-22

Expires2026-04-22

Name ServersMICHELLE.NS.CLOUDFLARE.COM, WALT.NS.CLOUDFLARE.COM

Growth Readout

Direct traffic at 64% — strong brand recognition

Global rank top 466 — established player in the space

5 tracked competitors in this category — competitive landscape is well-defined

How does deepl.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

laratranslate.com

🔗 4 keyword overlap

Lara Translate's free Chrome extension lets you translate entire websites or selected text in 200+ languages — without copy-pasting or switching tabs.

1.3M/mo-7%Jun 2017

Shares 4 keywords including "translate"

deepl.com vs laratranslate.com →Visit Website ↗

yandex.com

🔗 3 keyword overlap

All Yandex services

171.9M/mo+1%Sep 1998

Shares 3 keywords including "translate"

deepl.com vs yandex.com →Visit Website ↗

google.cat

🔗 3 keyword overlap

1.3M/mo+43%Feb 2006

Shares 3 keywords including "translate"

deepl.com vs google.cat →Visit Website ↗

cockatoo.com

🔗 3 keyword overlap

Transform English PDFs into perfect Russian with AI-powered translation. Proper Cyrillic formatting, Russian grammar, and formatting preservation.

146.3K/mo-16%Aug 1995

Shares 3 keywords including "translate"

deepl.com vs cockatoo.com →Visit Website ↗

cambridge.org

🔗 2 keyword overlap

We unlock the potential of millions of people. Our qualiﬁcations, assessments, academic publications and original research spread knowledge and spark enquiry.

53.0M/mo+0%Apr 1998

Shares 2 keywords including "translate"

deepl.com vs cambridge.org →Visit Website ↗

View full competitive analysis of deepl.com →

Report based on data from May 2026

See a sample report