engadget.com

DR 90by AhrefsMedium Opportunity · 49/100

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Categorycomputers_electronics_and_technology/computers_electronics_and_technology

Top 14,363

Global Rank

United States 61%

Top Market

+8%

Monthly Trend

61% Bounce

Engagement Signal

Monthly Visits

5,354,371

↑7.7% vs last month

Bounce Rate

60.9%

Pages / Visit

1.8

Avg. Session

1m 10s

Domain Age

22.4 years

Traffic

#14,363Global Rank

#4,780Country Rank (840)

#153Category Rank · Computers_Electronics_and_Technology

Traffic Trend

↑7.7%

Traffic Sources

Organic Search

21.4%

Direct

66.1%

Social

5.6%

Referral

5.3%

Paid

0.1%

1.5%

Strong brand recognition: 66.1% from direct traffic

Geographic Distribution

DomainShare

🇺🇸United StatesUS

61.0%

🇨🇦CanadaCA

6.7%

🇬🇧United KingdomGB

5.0%

🇩🇪GermanyDE

1.9%

🇦🇺AustraliaAU

1.8%

Top 3 countries account for 72.6% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
google	36.9M	$1.08	$31.6K
reddit	22.4M	$1.00	$45.0K
forza horizon 6	4.2M	$0.34	$56.0K
subnautica 2	3.4M	$0.75	$36.2K
engadget	34.3K	$0.66	$43.1K

SERP Rankings

Keyword			Ranking URL
1x	#6	📄	www.engadget.com/ai/1x-neo-is-a-20000-home-robot-that-will-learn-chores-via-teleoperation-040252200.html	44,050	$1.57
grok nsfw	#8	📄	www.engadget.com/ai/surprising-no-one-groks-image-and-video-generator-now-has-an-nsfw-spicy-mode-171057865.html	41,870	$1.70
gemini mac app	#9	📄	www.engadget.com/ai/google-is-reportedly-testing-a-gemini-app-for-mac-203703372.html	20,170	$2.28
gemini for mac	#9	📄	www.engadget.com/ai/google-is-reportedly-testing-a-gemini-app-for-mac-203703372.html	20,170	$1.46
gemini app mac	#10	📄	www.engadget.com/ai/google-is-reportedly-testing-a-gemini-app-for-mac-203703372.html	12,460	$2.05

Growth Readout

Direct traffic at 66% — strong brand recognition

Global rank top 14.4K — established player in the space

Traffic concentrated in United States (61%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does engadget.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

steampowered.com

🔗 3 keyword overlap

Steam is the ultimate destination for playing, discussing, and creating games.

239.1M/mo+6%Aug 2000

Shares 3 keywords including "crimson desert"

engadget.com vs steampowered.com →Visit Website ↗

pcgamer.com

🔗 3 keyword overlap

Thrilling on game day, like treacle everywhere else.

13.1M/mo-2%Feb 1995

Shares 3 keywords including "crimson desert"

engadget.com vs pcgamer.com →Visit Website ↗

theverge.com

🔗 3 keyword overlap

Dockless electric scooters first started appearing on US city streets in 2017, and since then have exploded in popularity across the world. Like ride-sharing, these compact two-wheelers were eagerly adopted by riders, kicking off what is seen as a revolution in micromobility. They can be a fun and easy way to make short trips, and startups like Bird and Lime are using that to raise huge amounts of cash. But critics complain they block sidewalks and cause injuries, and cities have struggled to manage their growth, which suggests that the scooter wars have only just begun.

11.3M/mo-1%Nov 1998

Shares 3 keywords including "roblox"

engadget.com vs theverge.com →Visit Website ↗