fanduel.com
DR 82by AhrefsMedium Opportunity · 48/100

About

Kay Adams shares her top value pick to lead the NFL in passing yards this season.

Categorygambling/sports_betting
Top 3,490
Global Rank
United States 93%
Top Market
+2%
Monthly Trend
36% Bounce
Engagement Signal

Monthly Visits

12,356,985

1.6% vs last month

Bounce Rate

36.3%

Pages / Visit

7.4

Avg. Session

8m 27s

Domain Age

17.2 years

Traffic

#3,490Global Rank
#723Country Rank (840)
#2Category Rank · Sports_Betting
Traffic Trend
1.6%
Traffic Sources
Organic Search
20.9%
Direct
65.4%
Social
3.2%
Referral
3.3%
Paid
5.9%
Email
1.2%

Strong brand recognition: 65.4% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
92.6%
🇨🇦CanadaCA
3.2%
Top 3 countries account for 96.7% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
nhl7.9M$0.67$66.8K
spurs game442.4K$1.13$158.8K
fanduel256.6K$11.59$343.1K
fanduel sportsbook41.6K$5.37$78.8K
fanduel odds22.7K$4.69$56.4K

Growth Readout

Direct traffic at 65% — strong brand recognition

Global rank top 3.5K — established player in the space

Traffic concentrated in United States (93%) — high geographic dependency

How does fanduel.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

oddsshark.com

oddsshark.com

🔗 2 keyword overlap

Looking to open up a DraftKings Daily Fantasy account? Check out our DraftKings DFS review to know if DraftKings is right for you!

1.4M/mo-10%Jan 2006

Shares 2 keywords including "houston rockets"

arrae.com

arrae.com

🔗 2 keyword overlap

We want women to feel empowered as their most authentic selves, all while choosing natural alternatives to wellness. We make 100% natural supplements that are scientifically proven to help your skin, gut and mind.

255.3K/mo+4%Mar 2014

Shares 2 keywords including "nba"

Report based on data from May 2026

See a sample report