firefox.com

firefox.com

firefox.com
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DR 93by AhrefsMedium Opportunity · 60/100

About

Faster page loadin, less memory yaise and hoachin wi featurs, the new Firefox is here.

Categorycomputers_electronics_and_technology/programming_and_developer_software
Top 3,535
Global Rank
Germany 28%
Top Market
+23%
Monthly Trend
51% Bounce
Engagement Signal

Monthly Visits

18,976,309

↑22.6% vs last month

Bounce Rate

51.1%

Pages / Visit

2.0

Avg. Session

44s

Domain Age

27.7 years

Traffic

#3,535Global Rank
#587Country Rank (276)
#13Category Rank · Programming_and_Developer_Software
Traffic Trend
↑22.6%
Traffic Sources
Organic Search
30.5%
Direct
60.3%
Social
1.4%
Referral
6.8%
Paid
0.6%
Email
0.4%

Strong brand recognition: 60.3% from direct traffic

Geographic Distribution
DomainShareBar
🇩🇪GermanyDE
27.7%
🇨🇳ChinaCN
19.7%
🇺🇸United StatesUS
10.5%
🇧🇷BrazilBR
4.9%
🇮🇳IndiaIN
4.7%
Top 3 countries account for 57.9% of traffic

SEO & Keywords

Top Keywords
Keyword
firefox1.9M$0.38$2080.3K
mozilla firefox370.9K$0.25$380.7K
firefox download365.7K$0.42$316.2K
mozilla121.7K$0.39$61.4K
fire fox62.1K$0.38$54.3K
SERP Rankings
KeywordRanking URL
pdf editor#9📄www.firefox.com/en-US/features/pdf-editor/2,397,570$0.42
firefox#2🏠www.firefox.com/1,972,120$0.39
firefox#1📄www.firefox.com/en-US/1,972,120$0.39
incognito#7📄www.firefox.com/en-US/more/incognito-browser/381,630$2.48
pdf editor free#7📄www.firefox.com/en-US/features/pdf-editor/333,620$0.67

Growth Readout

Traffic grew for 3 consecutive months (+15%, +0%, +23%) — clear upward momentum

Direct traffic at 60% — strong brand recognition

Global rank top 3.5K — established player in the space

How does firefox.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

mozilla.org

mozilla.org

🔗 2 keyword overlap

At Mozilla, we respect and protect your personal information.

16.9M/mo-17%Jan 1998

Shares 2 keywords including "firefox"

firefox.com vs mozilla.org →Visit Website ↗
View full competitive analysis of firefox.com →

Report based on data from May 2026

See a sample report