forhers.com
DR 74by AhrefsMedium Opportunity · 60/100
10y2016-03-10Domain Age
5.9M+7%Monthly Visits
Search 32%United States 87%Primary Channel
3Competitors

Product Identity

About

hers is a one-stop shop for women's health and personal care providing medical grade solutions for skin care, birth control, and sexual health. everything is prescribed online and shipped directly to your door.

Categoryhealth/womens_health

Product Identity · Insight

Operating for 10 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

5,878,458

7.0% vs last month

Bounce Rate

53.3%

Pages / Visit

5.6

Avg. Session

2m 56s

Domain Age

10.3 years

#7,351Global Rank
#1,480Country Rank (840)
#2Category Rank · Womens_Health
Traffic Trend
7.0%

Growth Profile · Insight

Traffic is growing (+7%) but bounce rate is elevated (53%) — new visitors may be arriving from low-intent channels or encountering landing page mismatch.

Acquisition Engine

Traffic Sources
Organic Search
32.1%
Direct
18.8%
Social
18.3%
Referral
3.7%
Paid
20.8%
Email
6.3%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
86.8%
🇨🇦CanadaCA
1.9%
Top 3 countries account for 89.5% of traffic — high geographic concentration
Top Keywords
Keyword
bmi calculator1.4M$0.51$32.1K
tdee calculator303.5K$0.30$26.1K
calorie deficit calculator83.9K$0.50$7.8K
hers80.4K$10.71$98.6K
hers weight loss6.6K$13.84$9.6K

Acquisition Engine · Insight

Search is the primary acquisition channel (32%), ranking for 5 keywords with traffic concentrated in United States (87%). A diversified channel mix reduces single-point risk.

How does forhers.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

gymgeek.com favicon

gymgeek.com

gymgeek.com

🔗 3 keyword overlap

[hook] Get help from the Gym Geek team. [/hook] Frequent questions: [expandable title=”I have a question about losing or gaining weight” h=”h2″ open] You can get quick feedback from our online moderated communities. These communities are also a great way to get help using the Gym Geek app. Join us on: Join us on Facebook […]

861.0K/mo+3%Aug 2000

Shares 3 keywords including "bmi calculator"

tdeecalculator.net favicon

tdeecalculator.net

tdeecalculator.net

🔗 2 keyword overlap

use the tdee calculator to learn your total daily energy expenditure, a measure of how many calories you burn per day. this calculator displays much more!

2.7M/mo+15%Jan 2015

Shares 2 keywords including "tdee calculator"

cancer.org favicon

cancer.org

cancer.org

🔗 2 keyword overlap

dedicated to helping people who face cancer. learn about cancer research, patient services, early detection, treatment and education at cancer.org.

2.4M/mo-9%Oct 1994

Shares 2 keywords including "bmi calculator"

Competitive Landscape · Insight

Competes with 3 products. Closest competitor gymgeek.com shares 3 keywords at 861.0K/mo — competition intensity is low.

Report based on data from May 2026

See a sample report