hibob.com

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DR 80by AhrefsMedium Opportunity · 42/100

16y2010-02-25Domain Age

3.3M-2%Monthly Visits

Direct 59%United Kingdom 31%Primary Channel

2Competitors

Product Identity

About

Following the COVID-19 lockdown, Jimdo transitioned to a remote company, enabling their employees to work from anywhere in the world

Categorycomputers_electronics_and_technology/computers_electronics_and_technology

Product Identity · Insight

Operating for 16 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

3,326,533

↓2.5% vs last month

Bounce Rate

25.4%

Pages / Visit

5.8

Avg. Session

3m 29s

Domain Age

16.3 years

#14,152Global Rank

#1,479Country Rank (826)

#44Category Rank · Computers_Electronics_and_Technology

Traffic Trend

↓2.5%

Growth Profile · Insight

Traffic is stable with high browsing depth (5.8 pages/visit) — a loyal user base, but growth may require new acquisition channels to break the plateau.

Acquisition Engine

Traffic Sources

Organic Search

5.2%

Direct

59.2%

Social

11.9%

Referral

17.4%

Paid

0.8%

5.5%

Geographic Distribution

DomainShare

🇬🇧United KingdomGB

30.9%

🇺🇸United StatesUS

11.0%

🇦🇺AustraliaAU

4.9%

🇮🇳IndiaIN

4.8%

🇩🇪GermanyDE

4.3%

Top 3 countries account for 46.9% of traffic

Top Keywords

Keyword
bob	204.1K	$0.42	$4.0K
bamboohr	98.4K	$8.09	$3.2K
hibob	71.5K	$11.94	$50.1K
hi bob	7.5K	$10.77	$6.2K
hibob login	2.9K	$2.99	$3.3K

SERP Rankings

Keyword			Ranking URL
hibob	#1	🏠	www.hibob.com/	71,380	$17.43
hris	#4	📄	www.hibob.com/hr-glossary/hris/	51,980	$11.69
what is notice period in job application	#5	📄	www.hibob.com/hr-glossary/notice-period/	2,880	—

Acquisition Engine · Insight

Direct is the primary acquisition channel (59%), ranking for 5 keywords with traffic concentrated in United Kingdom (31%). Heavy reliance on one channel creates vulnerability.

How does hibob.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.