instatus.com

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DR 85by AhrefsMedium Opportunity · 59/100

About

Monitor. Fix. Share – Get ready for downtime!

CategorySaaS

Top 108,440

Global Rank

Brazil 14%

Top Market

+7%

Monthly Trend

50% Bounce

Engagement Signal

Monthly Visits

510,914

↑7.5% vs last month

Bounce Rate

50.4%

Pages / Visit

2.1

Avg. Session

58s

Domain Age

21.7 years

Traffic

#108,440Global Rank

#93,803Country Rank (840)

#673Category Rank · Graphics_Multimedia_and_Web_Design

Traffic Trend

↑7.5%

Traffic Sources

Organic Search

49.4%

Direct

40.5%

Social

1.8%

Referral

7.0%

Paid

0.6%

0.7%

Strong brand recognition: 40.5% from direct traffic

Geographic Distribution

DomainShare

🇧🇷BrazilBR

14.0%

🇺🇸United StatesUS

13.0%

🇷🇺RussiaRU

4.0%

🇩🇪GermanyDE

3.5%

🇪🇸SpainES

3.4%

Top 3 countries account for 30.9% of traffic

SEO & Keywords

Top Keywords

Keyword
google analytics	3.6M	$4.67	$1.1K
claude status	614.4K	$3.58	$1.8K
spotify down	302.3K	$1.35	$1.0K
vrchat status	22.6K	$0.00	$960
instatus	2.1K	$1.11	$2.3K

SERP Rankings

Keyword			Ranking URL
llm pulse	#7	🏠	llm-pulse.instatus.com/	3,290	$2.16

Product Hunt Launch Signal

“Monitor. Fix. Share – Get ready for downtime!”

76votes

5.0 ★Rating

2Comments

Launched: Aug 26, 2025SaaSView on Product Hunt

Growth Readout

Traffic grew for 3 consecutive months (+11%, +12%, +7%) — clear upward momentum

Direct traffic at 41% — strong brand recognition

5 tracked competitors in this category — competitive landscape is well-defined

How does instatus.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

downdetector.com

🔗 5 keyword overlap

realtime overview of issues and outages with all kinds of services. having issues? we help you find out what is wrong.

11.6M/mo+5%Feb 2013

Shares 5 keywords including "youtube down"

instatus.com vs downdetector.com →Visit Website ↗

statusgator.com

🔗 4 keyword overlap

Find the current status of any cloud service. Search 8,360+ providers, check historical uptime, and sign up to get instant outage alerts.

1.3M/mo-7%Aug 2015

Shares 4 keywords including "claude status"

instatus.com vs statusgator.com →Visit Website ↗

isdown.app

🔗 4 keyword overlap

IsDown monitors 6,320+ services and alerts you in Slack, Teams, PagerDuty, or wherever your team works. Know about outages before your customers do. Free 14-day trial.

383.7K/mo+11%Jan 2021

Shares 4 keywords including "youtube down"

instatus.com vs isdown.app →Visit Website ↗