later.com
DR 86by AhrefsMedium Opportunity · 46/100

About

Want to make your Instagram Stories stand out? Learn how to change background on Instagram story with simple steps in this quick guide.

Categorycomputers_electronics_and_technology/computers_electronics_and_technology
Top 24,711
Global Rank
United States 51%
Top Market
-1%
Monthly Trend
29% Bounce
Engagement Signal

Monthly Visits

1,602,928

1.1% vs last month

Bounce Rate

28.9%

Pages / Visit

7.2

Avg. Session

4m 35s

Domain Age

29.3 years

Traffic

#24,711Global Rank
#9,642Country Rank (840)
#278Category Rank · Computers_Electronics_and_Technology
Traffic Trend
1.1%
Traffic Sources
Organic Search
15.7%
Direct
65.2%
Social
7.6%
Referral
3.7%
Paid
1.3%
Email
6.5%

Strong brand recognition: 65.2% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
50.7%
🇨🇦CanadaCA
7.6%
🇬🇧United KingdomGB
7.2%
🇦🇺AustraliaAU
4.0%
🇵🇹PortugalPT
2.9%
Top 3 countries account for 65.5% of traffic

SEO & Keywords

Top Keywords
Keyword
instagram instants113.9K$2.05$3.0K
later88.1K$0.60$95.1K
caption42.2K$0.57$3.8K
link in bio23.2K$0.86$2.7K
later social media4.8K$7.17$3.5K

Growth Readout

Direct traffic at 65% — strong brand recognition

Bounce rate only 29%, avg session 275s — exceptionally high engagement

Global rank top 24.7K — established player in the space

How does later.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

captions.ai

captions.ai

🔗 2 keyword overlap

See pricing and subscription plans for the Captions app. Choose the best plan for your budget and your online video goals.

1.0M/mo+9%Dec 2017

Shares 2 keywords including "captions"

Report based on data from May 2026

See a sample report