motortrend.com

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Medium Opportunity · 60/100

28y1998-10-29Domain Age

6.1M+14%Monthly Visits

Search 43%United States 78%Primary Channel

5Competitors

Product Identity

About

Trust MotorTrend for the best car reviews, news, car rankings, and much more. With more than 70 years of experience, we're your home for everything automotive

Categoryvehicles/vehicles

Product Identity · Insight

Operating for 28 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

6,123,911

↑13.8% vs last month

Bounce Rate

59.2%

Pages / Visit

2.0

Avg. Session

1m 5s

Domain Age

27.8 years

#11,857Global Rank

#3,021Country Rank (840)

#27Category Rank · Vehicles

Traffic Trend

↑13.8%

Growth Profile · Insight

Traffic is growing (+14%) but bounce rate is elevated (59%) — new visitors may be arriving from low-intent channels or encountering landing page mismatch.

Acquisition Engine

Traffic Sources

Organic Search

43.2%

Direct

35.5%

Social

7.3%

Referral

4.7%

Paid

0.0%

9.0%

Gen AI

0.4%

Geographic Distribution

DomainShare

🇺🇸United StatesUS

78.0%

🇨🇦CanadaCA

7.9%

Top 3 countries account for 86.7% of traffic — high geographic concentration

Top Keywords

Keyword
tesla model y	419.4K	$0.82	$6.5K
audi q9	122.5K	$1.41	$4.8K
2027 bmw x5	40.8K	$2.75	$4.8K
motortrend	14.4K	$0.90	$20.6K
motor trend	4.4K	$1.11	$4.6K

SERP Rankings

Keyword			Ranking URL
prelude	#10	📄	www.motortrend.com/reviews/2026-honda-prelude-quick-drive-review	58,800	$1.28
what's my car worth	#10	📄	www.motortrend.com/car-value-estimator	6,250	$1.65

Acquisition Engine · Insight

Search is the primary acquisition channel (43%), ranking for 5 keywords with traffic concentrated in United States (78%). A diversified channel mix reduces single-point risk.

How does motortrend.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

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🔗 3 keyword overlap

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autoevolution.com

🔗 2 keyword overlap

autoevolution is your auto encyclopedia, featuring the latest news, reviews & drivetests, videos, spyshots, car & motorcycle specifications, and much more

8.5M/mo-18%Aug 2002

Shares 2 keywords including "ferrari luce"

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webtekno.com

🔗 2 keyword overlap

Sayesinde birçok tarifi yapabildiğimiz tost makineleri, mutfakların olmazsa olmazı diyebiliriz. Eğer siz de bir tost makinesini arıyorsanız doğru yerdesiniz.

2.7M/mo+7%Apr 2010

Shares 2 keywords including "volkswagen"

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notateslaapp.com

🔗 2 keyword overlap

Tesla software update 2025.38.8.5 (FSD 14.1.5) includes FSD (Supervised) v14.1.5, Arrival Options, Speed Profiles, UI Improvements, Brake Confirm, Full Self-Driving (Supervised), Santa Mode, New FSD Guide, More Charging Information, Keep Accessory Power On App Control, Buy Parts, Charger Visualization, Service Mode Improvements.

2.2M/mo-11%Jun 2019

Shares 2 keywords including "grok"

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