parents.com

DR 87by AhrefsMedium Opportunity · 60/100

About

Tosin Odunsi, MD, MPH, is a board-certified obstetrics and gynecology physician and founder of The Mentorship Squad to promote diversity in medicine.

Categoryhealth/childrens_health

Top 15,739

Global Rank

United States 66%

Top Market

+6%

Monthly Trend

63% Bounce

Engagement Signal

Monthly Visits

4,496,744

↑6.0% vs last month

Bounce Rate

62.9%

Pages / Visit

2.0

Avg. Session

1m 25s

Domain Age

28.9 years

Traffic

#15,739Global Rank

#4,405Country Rank (840)

#2Category Rank · Childrens_Health

Traffic Trend

↑6.0%

Traffic Sources

Organic Search

63.4%

Direct

18.0%

Social

3.0%

Referral

5.6%

Paid

4.9%

5.1%

SEO-dependent: 63.4% from organic search

Geographic Distribution

DomainShare

🇺🇸United StatesUS

66.0%

🇨🇦CanadaCA

4.0%

🇬🇧United KingdomGB

3.0%

🇦🇺AustraliaAU

2.3%

🇮🇳IndiaIN

1.6%

Top 3 countries account for 73.0% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
cocomelon	148.9K	$1.06	$2.9K
girl names	116.0K	$0.36	$2.9K
sybau	86.9K	$1.24	$4.7K
parents	37.8K	$1.66	$7.9K
generation names	10.7K	$0.37	$4.5K

SERP Rankings

Keyword			Ranking URL
skill issue	#3	📄	www.parents.com/skill-issue-meaning-origins-8706192	16,860	—
trivia questions and answers	#4	📄	www.parents.com/fun-trivia-questions-for-teens-with-answers-8772512	5,460	$0.24
random trivia questions	#10	📄	www.parents.com/fun-trivia-questions-for-teens-with-answers-8772512	3,430	$0.24
skill issue meaning	#3	📄	www.parents.com/skill-issue-meaning-origins-8706192	2,810	—
chinese female names	#9	📄	www.parents.com/chinese-baby-names-for-girls-2278467	2,510	$0.43

Growth Readout

Global rank top 15.7K — established player in the space

Traffic concentrated in United States (66%) — high geographic dependency

How does parents.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

pampers.com

🔗 2 keyword overlap

Discover Pampers — quality diapers, wipes, and pants plus trusted diapering & parenting advice, tools & rewards to support your baby’s journey with care and expert knowledge

2.1M/mo-31%Jul 1995

Shares 2 keywords including "girl names"

parents.com vs pampers.com →Visit Website ↗

View full competitive analysis of parents.com →

Report based on data from May 2026

See a sample report