personalcapital.com
DR 72by AhrefsMedium Opportunity · 41/100

About

Take control of your finances with Personal Capital's personal finance tools. Get access to wealth management services and free financial management tools.

Categoryfinance/investing
Top 153,198
Global Rank
United States 98%
Top Market
-12%
Monthly Trend
71% Bounce
Engagement Signal

Monthly Visits

386,257

11.8% vs last month

Bounce Rate

70.5%

Pages / Visit

1.5

Avg. Session

35s

Domain Age

21.4 years

Traffic

#153,198Global Rank
#30,826Country Rank (840)
#271Category Rank · Investing
Traffic Trend
11.8%
Traffic Sources
Organic Search
6.6%
Direct
27.4%
Social
1.0%
Referral
63.9%
Paid
0.0%
Email
1.2%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
97.5%
Top 3 countries account for 98.1% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
empower504.1K$1.19$3.1K
personal capital13.8K$2.48$6.3K
empower personal dashboard9.1K$6.77$1.6K
empower dashboard1.9K$4.14$600
personal capital login790$4.49$470
SERP Rankings
KeywordRanking URL
personal capital#1🏠www.personalcapital.com/14,420$2.77

Growth Readout

Traffic declined for 3 consecutive months — under pressure recently

Bounce rate at 71% — potential landing page experience issues

Traffic concentrated in United States (98%) — high geographic dependency

How does personalcapital.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

getfrank.com

getfrank.com

🔗 2 keyword overlap

A quick guide to hidden financial advising fees, from insurance commissions to investment fund costs.

5.7K/mo-15%Feb 2009

Shares 2 keywords including "personal capital"

Report based on data from May 2026

See a sample report