refinery29.com
DR 88by AhrefsMedium Opportunity · 60/100

About

Where style meets substance - fashion, entertainment, news, and wellness daily

Categorynews_and_media
Top 16,204
Global Rank
United States 56%
Top Market
-2%
Monthly Trend
66% Bounce
Engagement Signal

Monthly Visits

4,132,518

2.2% vs last month

Bounce Rate

65.5%

Pages / Visit

2.2

Avg. Session

55s

Domain Age

21.6 years

Traffic

#16,204Global Rank
#5,732Country Rank (840)
#296Category Rank · News_and_Media
Traffic Trend
2.2%
Traffic Sources
Organic Search
55.5%
Direct
26.8%
Social
4.9%
Referral
6.4%
Paid
0.2%
Email
6.2%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
56.2%
🇬🇧United KingdomGB
7.0%
🇨🇦CanadaCA
4.9%
🇦🇺AustraliaAU
3.7%
🇩🇪GermanyDE
2.5%
Top 3 countries account for 68.1% of traffic

SEO & Keywords

Top Keywords
Keyword
off campus4.8M$0.41$30.7K
off campus tv series542.4K$1.33$19.7K
josh heuston503.2K$0.00$29.1K
i love boosters501.3K$2.51$7.9K
refinery2919.6K$0.00$23.8K
SERP Rankings

Growth Readout

Global rank top 16.2K — established player in the space

How does refinery29.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

elle.com.au

elle.com.au

🔗 2 keyword overlap

ELLE Australia brings the latest fashion, beauty, culture, astrology and celebrity news. Sexy. Spirited. Stylish.

678.1K/mo-1%

Shares 2 keywords including "off campus"

Report based on data from May 2026

See a sample report