rmg.co.uk
DR 81by AhrefsMedium Opportunity · 60/100
20y2006-04-05Domain Age
906.2K-23%Monthly Visits
Search 70%United States 25%Primary Channel
3Competitors

Product Identity

About

Located in a UNESCO World Heritage site, Royal Museums Greenwich offers an epic backdrop for events

Categoryscience_and_education/libraries_and_museums

Product Identity · Insight

Operating for 20 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

906,202

23.4% vs last month

Bounce Rate

55.5%

Pages / Visit

1.8

Avg. Session

53s

Domain Age

20.2 years

#70,662Global Rank
#7,267Country Rank (826)
#22Category Rank · Libraries_and_Museums
Traffic Trend
23.4%

Growth Profile · Insight

Traffic and engagement are both deteriorating (-23% traffic, 0m53s sessions) — signals potential user churn or product-market erosion.

Acquisition Engine

Traffic Sources
Organic Search
70.0%
Direct
16.8%
Social
2.3%
Referral
6.8%
Paid
2.8%
Email
1.4%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
25.3%
🇬🇧United KingdomGB
23.0%
🇨🇦CanadaCA
2.6%
🇦🇺AustraliaAU
2.1%
🇩🇪GermanyDE
1.8%
Top 3 countries account for 50.9% of traffic
Top Keywords
Keyword
king charles296.8K$0.27$4.6K
cutty sark19.6K$0.93$12.4K
national maritime museum5.5K$3.01$5.0K
meteor shower tonight5.0K$1.65$7.8K
royal observatory greenwich3.7K$1.51$7.2K
SERP Rankings
KeywordRanking URL
mermaid#4📄www.rmg.co.uk/stories/art-culture/what-mermaid410,650$0.62

Acquisition Engine · Insight

Search-driven (70%) with geographically spread traffic — SEO strategy covers multiple markets, reducing regional risk.

How does rmg.co.uk actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

travelchinaguide.com favicon

travelchinaguide.com

travelchinaguide.com

🔗 2 keyword overlap

travelchinaguide, a leading china travel agency offering private & small group packages to beijing, xian, shanghai with lowest price, can be your best choice for a china tour company.

1.0M/mo-4%Oct 1998

Shares 2 keywords including "chinese new year 2026"

wfu.edu favicon

wfu.edu

wfu.edu

🔗 2 keyword overlap

Google Email Canvas Workday Help Desk Dining Jump To: Why Work at Wake Forest? Wake Forest University provides an environment for faculty and staff that promotes growth and learning. We place a high priority on creating an environment and provide resources so each [...]

713.0K/mo-31%

Shares 2 keywords including "lunar new year"

farmersalmanac.com favicon

farmersalmanac.com

farmersalmanac.com

🔗 2 keyword overlap

Do you know what Mercury retrograde is? The Farmers' Almanac explains.

527.8K/mo+13%Apr 1996

Shares 2 keywords including "chinese new year 2026"

Competitive Landscape · Insight

Competes with 3 products. Closest competitor travelchinaguide.com shares 2 keywords at 1.0M/mo — competition intensity is low.

Report based on data from May 2026

See a sample report