smallpdf.com

DR 83by AhrefsMedium Opportunity · 60/100

About

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Categorycomputers_electronics_and_technology/programming_and_developer_software

Top 932

Global Rank

India 16%

Top Market

-1%

Monthly Trend

20% Bounce

Engagement Signal

Monthly Visits

45,121,956

↓0.8% vs last month

Bounce Rate

20.3%

Pages / Visit

3.9

Avg. Session

2m 59s

Domain Age

13.3 years

Traffic

#932Global Rank

#485Country Rank (356)

#18Category Rank · Programming_and_Developer_Software

Traffic Trend

↓0.8%

Traffic Sources

Organic Search

70.8%

Direct

23.3%

Social

1.6%

Referral

3.0%

Paid

0.3%

1.0%

SEO-dependent: 70.8% from organic search

Geographic Distribution

DomainShare

🇮🇳IndiaIN

16.3%

🇷🇺RussiaRU

10.4%

🇮🇩IndonesiaID

9.1%

🇻🇳VietnamVN

7.6%

🇺🇸United StatesUS

5.7%

Top 3 countries account for 35.8% of traffic

SEO & Keywords

Top Keywords

Keyword
pdf to word	7.6M	$0.14	$816.0K
jpg to pdf	5.0M	$0.15	$588.2K
pdf to jpg	4.6M	$0.15	$500.0K
compress pdf	2.8M	$0.19	$533.7K
smallpdf	706.1K	$0.32	$765.5K

SERP Rankings

Keyword			Ranking URL
pdf to word	#3	📄	smallpdf.com/pdf-to-word	6,626,500	$0.16
jpg to pdf	#3	📄	smallpdf.com/jpg-to-pdf	5,006,210	$0.17
pdf to jpg	#3	📄	smallpdf.com/pdf-to-jpg	4,291,890	$0.15
merge pdf	#3	📄	smallpdf.com/merge-pdf	3,047,480	$0.18
compress pdf	#3	📄	smallpdf.com/compress-pdf	2,649,030	$0.18

Business & Domain

Domain Information

RegistrarDynadot Inc

Registered2013-02-13

Expires2030-02-13

Name ServersNS-1082.AWSDNS-07.ORG, NS-1687.AWSDNS-18.CO.UK

Growth Readout

Global rank top 932 — established player in the space

5 tracked competitors in this category — competitive landscape is well-defined

How does smallpdf.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

drawboard.com

🔗 5 keyword overlap

Download Drawboard PDF and Drawboard Projects to use on any device.

839.6K/mo+6%Jun 2001

Shares 5 keywords including "jpg to pdf"

smallpdf.com vs drawboard.com →Visit Website ↗

pdfguru.com

🔗 4 keyword overlap

เรียนรู้วิธีการทำงานของการคืนเงินที่ PDF Guru รวมถึงกรณีที่เข้าเกณฑ์ กำหนดเวลา เอกสารที่จำเป็น และวิธีการขอคืนเงินตามสถานการณ์ของคุณ

12.4M/mo+6%Jul 2022

Shares 4 keywords including "pdf to word"

smallpdf.com vs pdfguru.com →Visit Website ↗

pdfgear.com

🔗 4 keyword overlap

This article shows you how to edit PDF text, image, object, etc. on Mac using PDFgear's free tools and the in-built Preview app.

3.0M/mo-2%Mar 2021

Shares 4 keywords including "pdf to word"

smallpdf.com vs pdfgear.com →Visit Website ↗

ilovepdf.com

🔗 3 keyword overlap

Convert PDF to PDF/A to preserve your electronic documents for long-term storage. Convert to specific levels of ISO conformance: PDF/A-1, PDF/A-2, PDF/A-3.

283.6M/mo-1%Dec 2009

Shares 3 keywords including "pdf to word"

smallpdf.com vs ilovepdf.com →Visit Website ↗

thebestpdf.com

🔗 3 keyword overlap

welcome to our cutting-edge saas platform for online document editing and conversion. designed to meet the needs of businesses and entrepreneurs

6.6M/mo+14%Jan 2024

Shares 3 keywords including "pdf to word"

smallpdf.com vs thebestpdf.com →Visit Website ↗

View full competitive analysis of smallpdf.com →

Report based on data from May 2026

See a sample report