squoosh.app
DR 84by AhrefsMedium Opportunity · 46/100

About

squoosh is the ultimate image optimizer that allows you to compress and compare images with different codecs in your browser.

Categorycomputers_electronics_and_technology/graphics_multimedia_and_web_design
Top 23,874
Global Rank
United States 11%
Top Market
+0%
Monthly Trend
30% Bounce
Engagement Signal

Monthly Visits

2,119,570

0.1% vs last month

Bounce Rate

30.3%

Pages / Visit

4.6

Avg. Session

5m 22s

Domain Age

7.7 years

Traffic

#23,874Global Rank
#39,922Country Rank (840)
#250Category Rank · Graphics_Multimedia_and_Web_Design
Traffic Trend
0.1%
Traffic Sources
Organic Search
14.1%
Direct
79.3%
Social
1.0%
Referral
4.5%
Paid
0.4%
Email
0.7%

Strong brand recognition: 79.3% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
10.7%
🇯🇵JapanJP
6.9%
🇮🇳IndiaIN
6.3%
🇫🇷FranceFR
5.0%
🇨🇳ChinaCN
4.7%
Top 3 countries account for 23.9% of traffic

SEO & Keywords

Top Keywords
Keyword
image compressor710.5K$0.18$13.0K
compress image659.4K$0.17$11.2K
squoosh158.6K$0.55$130.8K
squoosh app25.8K$0.54$20.7K
sqoosh21.8K$0.76$14.3K
SERP Rankings
KeywordRanking URL
squoosh app#1🏠squoosh.app/11,630$0.79

Business & Domain

Domain Information
RegistrarMarkMonitor Inc.
Registered2018-10-08
Expires2026-10-08
Name Serversdns1.p01.nsone.net, dns2.p01.nsone.net

Growth Readout

Traffic grew for 3 consecutive months (+20%, +2%, +0%) — clear upward momentum

Direct traffic at 79% — strong brand recognition

Bounce rate only 30%, avg session 322s — exceptionally high engagement

Global rank top 23.9K — established player in the space

5 tracked competitors in this category — competitive landscape is well-defined

How does squoosh.app actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

targetinternet.com

targetinternet.com

🔗 3 keyword overlap

In this podcast episode we dive into how the content marketing landscape has evolved and the challenges of reaching visibility.

74.3K/mo-15%Sep 2000

Shares 3 keywords including "squoosh"

seeme-media.com

seeme-media.com

🔗 3 keyword overlap

Understanding the structure URLs is a fundamental building block of SEO. Correct website URL structure helps searchers choose the sites they want to visit.

165/mo-65%Jan 2010

Shares 3 keywords including "squoosh"

pi7.org

pi7.org

🔗 2 keyword overlap

A Beautiful Writing On Wrizo

18.7M/mo+3%

Shares 2 keywords including "image compressor"

imageresizer.com

imageresizer.com

🔗 2 keyword overlap

Resize WebP images online with our free tool. Set new dimensions for height and width, maintaining the correct aspect ratio to adjust the image precisely.

4.1M/mo+11%Oct 2002

Shares 2 keywords including "image compressor"

tinypng.com

tinypng.com

🔗 2 keyword overlap

Compressing JPEG and PNG images just got a whole lot easier

2.5M/mo-9%May 2011

Shares 2 keywords including "image compressor"

Report based on data from May 2026

See a sample report