starwars.com
DR 83by AhrefsMedium Opportunity · 60/100
30y1996-09-03Domain Age
3.3M+50%Monthly Visits
Search 62%United States 38%Primary Channel
2Competitors

Product Identity

About

The official site for Star Wars, featuring the latest news on Star Wars movies, series, video games, books, and more.

Categoryarts_and_entertainment/tv_movies_and_streaming

Product Identity · Insight

Operating for 30 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

3,347,053

50.0% vs last month

Bounce Rate

62.2%

Pages / Visit

2.0

Avg. Session

1m 13s

Domain Age

29.8 years

#21,151Global Rank
#9,703Country Rank (840)
#342Category Rank · TV_Movies_and_Streaming
Traffic Trend
50.0%

Growth Profile · Insight

Traffic is growing (+50%) but bounce rate is elevated (62%) — new visitors may be arriving from low-intent channels or encountering landing page mismatch.

Acquisition Engine

Traffic Sources
Organic Search
62.2%
Direct
22.7%
Social
5.5%
Referral
8.3%
Paid
0.8%
Email
0.5%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
37.7%
🇬🇧United KingdomGB
5.1%
🇦🇺AustraliaAU
3.6%
🇨🇦CanadaCA
3.6%
🇩🇪GermanyDE
3.4%
Top 3 countries account for 46.4% of traffic
Top Keywords
Keyword
mandalorian and grogu1.3M$0.82$53.9K
the mandalorian and grogu1.0M$2.04$48.3K
star wars891.8K$0.81$81.3K
maul shadow lord480.5K$2.98$29.3K
star wars movies in order66.7K$0.49$42.9K
SERP Rankings

Acquisition Engine · Insight

Search is the primary acquisition channel (62%), ranking for 5 keywords with traffic concentrated in United States (38%). Heavy reliance on one channel creates vulnerability.

How does starwars.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

starwarsnewsnet.com favicon

starwarsnewsnet.com

starwarsnewsnet.com

🔗 4 keyword overlap

Time magazine’s Dec. 14th Star Wars-centric issue features some great new photos of the cast.  Hit the jump to check

366.3K/mo-1%Oct 2014

Shares 4 keywords including "the mandalorian and grogu"

comicbook.com favicon

comicbook.com

comicbook.com

🔗 2 keyword overlap

Table of Contents Last Updated and Effective Date Effective Date and Changes to this Privacy Policy Children's Data Advertising Personal Information We Collect Categories of Sources of Your Personal Information Categories of Personal Information Sold or Shared to Third Parties Categories of Personal Information Disclosed to Third Parties Additional Information about Our Data Collection and […]

12.9M/mo-7%May 1995

Shares 2 keywords including "mandalorian and grogu"

Competitive Landscape · Insight

Competes with 2 products. Closest competitor starwarsnewsnet.com shares 4 keywords at 366.3K/mo — competition intensity is low.

Report based on data from May 2026

See a sample report