swimlane.com
Medium Opportunity · 54/100
28y1998-06-10Domain Age
71.3K+6%Monthly Visits
Search 63%United States 32%Primary Channel
2Competitors

Product Identity

About

Swimlane is the leader in agentic AI automation for all security functions, unifying security operations in and beyond the SOC.

Categorycomputers_electronics_and_technology/computer_security

Product Identity · Insight

Operating for 28 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

71,305

6.5% vs last month

Bounce Rate

45.3%

Pages / Visit

1.8

Avg. Session

34s

Domain Age

28.2 years

#550,269Global Rank
#421,963Country Rank (840)
#955Category Rank · Computer_Security
Traffic Trend
6.5%

Growth Profile · Insight

Monthly visits of 71.3K with 0m34s average session. A moderate bounce rate (45%) suggests typical visitor engagement.

Acquisition Engine

Traffic Sources
Organic Search
62.2%
Direct
24.2%
Social
7.0%
Referral
5.6%
Paid
0.0%
Email
0.0%
Gen AI
1.0%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
32.4%
🇮🇳IndiaIN
9.2%
🇮🇩IndonesiaID
5.6%
🇰🇷South KoreaKR
5.2%
🇯🇵JapanJP
3.7%
Top 3 countries account for 47.2% of traffic
Top Keywords
Keyword
relevance ai24.8K$6.07$560
swimlane9.3K$3.01$1.8K
swimlane jobs380$0.00$200
incident response definition370$0.00$270
swimlane c areers210$0.00$200
SERP Rankings
KeywordRanking URL
model context protocol#9📄swimlane.com/blog/model-context-protocol/31,670$1.38

Acquisition Engine · Insight

Search is the primary acquisition channel (63%), ranking for 5 keywords with traffic concentrated in United States (32%). Heavy reliance on one channel creates vulnerability.

How does swimlane.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

ai.cc favicon
ai.cc

ai.cc

🔗 2 keyword overlap

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228.3K/mo-4%Oct 1997

Shares 2 keywords including "dola ai"

teamily.ai favicon
teamily.ai

teamily.ai

🔗 2 keyword overlap
41.5K/mo+117%Jan 2026

Shares 2 keywords including "ai"

Competitive Landscape · Insight

Facing significant traffic gap vs ai.cc (3.2x), but keyword overlap is only 2 — likely serving different market segments despite surface-level competition.

Report based on data from July 2026

See a sample report