theatlantic.com

Visit Website

DR 91by AhrefsMedium Opportunity · 49/100

About

Explore career opportunities at The Atlantic. Join our team and help inform, challenge, and elevate.

Categorynews_and_media

Top 2,202

Global Rank

United States 79%

Top Market

-8%

Monthly Trend

60% Bounce

Engagement Signal

Monthly Visits

27,270,460

↓7.9% vs last month

Bounce Rate

59.5%

Pages / Visit

2.6

Avg. Session

2m 20s

Domain Age

30.8 years

Traffic

#2,202Global Rank

#573Country Rank (840)

#34Category Rank · News_and_Media

Traffic Trend

↓7.9%

Traffic Sources

Organic Search

23.0%

Direct

50.1%

Social

12.7%

Referral

7.4%

Paid

0.6%

6.1%

Strong brand recognition: 50.1% from direct traffic

Geographic Distribution

DomainShare

🇺🇸United StatesUS

79.0%

🇨🇦CanadaCA

4.4%

🇬🇧United KingdomGB

3.0%

🇦🇺AustraliaAU

1.4%

🇩🇪GermanyDE

1.1%

Top 3 countries account for 86.3% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
iran	6.4M	$0.67	$149.3K
the atlantic	213.3K	$2.47	$382.5K
atlantic	118.9K	$1.71	$160.1K
bracket city	89.5K	$2.60	$131.8K
kash patel bourbon	84.6K	$0.00	$127.1K

SERP Rankings

Keyword			Ranking URL
ask jeeves	#9	📄	www.theatlantic.com/technology/archive/2023/03/ask-jeeves-chatgpt-bing-ai-chatbot-google-search/673275/	27,560	$1.64
stacks	#1	📄	www.theatlantic.com/games/stacks/	17,970	$1.72
ai boyfriend	#4	📄	www.theatlantic.com/family/2026/01/ai-boyfriend-women-gender/685315/	8,220	$0.71
shruggie	#1	📄	www.theatlantic.com/technology/archive/2014/05/the-best-way-to-type-__/371351/	6,660	—
shrug emoji text	#7	📄	www.theatlantic.com/technology/archive/2014/05/the-best-way-to-type-__/371351/	4,340	—

Growth Readout

Direct traffic at 50% — strong brand recognition

Global rank top 2.2K — established player in the space

Traffic concentrated in United States (79%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does theatlantic.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

xxxxxxx

bbc.com

🔗 2 keyword overlap

Sports news and live sports coverage including scores, results, video, audio and analysis on Football, F1, Cricket, Rugby Union and all other UK sports.

467.5M/mo-7%Jul 1989$3.7K MRR

Shares 2 keywords including "iran"

theatlantic.com vs xxxxxxx →Visit Website ↗

aljazeera.com

🔗 2 keyword overlap

News, analysis from the Middle East & worldwide, multimedia & interactives, opinions, documentaries, podcasts, long reads and broadcast schedule.

86.7M/mo-38%Apr 1996

Shares 2 keywords including "iran"

theatlantic.com vs aljazeera.com →Visit Website ↗

zeit.de

🔗 2 keyword overlap

Telefonate mit Anwälten oder Therapeuten sollten geheim bleiben. Doch eine Software-Lücke machte solche Informationen von mehr als 14.000 Inhaftierten öffentlich.

47.6M/mo-13%

Shares 2 keywords including "iran"

theatlantic.com vs zeit.de →Visit Website ↗

thehill.com

🔗 2 keyword overlap

Unbiased Politics News

34.0M/mo-18%Apr 1995

Shares 2 keywords including "epstein files"

theatlantic.com vs thehill.com →Visit Website ↗

thetimes.com

🔗 2 keyword overlap

The latest breaking UK, US, world, business and sport news from The Times and The Sunday Times. Go beyond today's headlines with in-depth analysis and comment.

28.6M/mo+5%Jan 1995

Shares 2 keywords including "iran"

theatlantic.com vs thetimes.com →Visit Website ↗

View full competitive analysis of theatlantic.com →

Report based on data from May 2026

See a sample report