ya.ru

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DR 90by AhrefsMedium Opportunity · 44/100

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Categorycomputers_electronics_and_technology/search_engines

Top 87

Global Rank

Russia 95%

Top Market

+0%

Monthly Trend

35% Bounce

Engagement Signal

Monthly Visits

437,692,687

↑0.0% vs last month

Bounce Rate

35.5%

Pages / Visit

4.9

Avg. Session

5m 0s

Traffic

#87Global Rank

#10Country Rank (643)

#3Category Rank · Search_Engines

Traffic Trend

↑0.0%

Traffic Sources

Organic Search

10.0%

Direct

67.7%

Social

1.1%

Referral

19.6%

Paid

0.3%

1.4%

Strong brand recognition: 67.7% from direct traffic

Geographic Distribution

DomainShare

🇷🇺RussiaRU

94.8%

Top 3 countries account for 95.9% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
яндекс	6.7M	$0.42	$12685.6K
yandex	4.7M	$0.47	$699.3K
яндекс поиск	183.5K	$0.31	$337.3K
yandex ru	93.8K	$0.33	$386.0K
маша и медведь	48.2K	$0.31	$360.7K

SERP Rankings

Keyword			Ranking URL
найти по фото	#7	📄	ya.ru/images/search?rpt=imageview	45,960	$0.16
ии для генерации изображений	#9	📄	ya.ru/ai/art	5,320	$0.15
суммаризатор видео ютуб	#2	🏠	300.ya.ru/	1,540	—

Growth Readout

Direct traffic at 68% — strong brand recognition

Global rank top 87 — established player in the space

Traffic concentrated in Russia (95%) — high geographic dependency

3 tracked competitors in this category — competitive landscape is well-defined

How does ya.ru actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.