yandex.ru

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DR 94by AhrefsMedium Opportunity · 44/100

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Finds everything

Categorycomputers_electronics_and_technology/search_engines

Top 11

Global Rank

Russia 93%

Top Market

+0%

Monthly Trend

28% Bounce

Engagement Signal

Monthly Visits

2,781,458,402

↑0.2% vs last month

Bounce Rate

27.9%

Pages / Visit

8.2

Avg. Session

7m 56s

Traffic

#11Global Rank

#1Country Rank (643)

#1Category Rank · Search_Engines

Traffic Trend

↑0.2%

Traffic Sources

Organic Search

9.5%

Direct

70.0%

Social

3.1%

Referral

13.5%

Paid

1.5%

2.3%

Strong brand recognition: 70.0% from direct traffic

Geographic Distribution

DomainShare

🇷🇺RussiaRU

93.3%

Top 3 countries account for 94.9% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
переводчик	19.7M	$0.30	$3185.1K
яндекс игры	2.7M	$0.60	$8374.2K
яндекс музыка	2.7M	$0.50	$3902.4K
яндекс карты	2.2M	$0.16	$3164.1K
игры	928.3K	$0.20	$3194.3K

SERP Rankings

Keyword			Ranking URL
переводчик	#2	🏠	translate.yandex.ru/	19,554,280	$0.18
яндекс телемост	#1	🏠	telemost.yandex.ru/	458,340	$1.05
телемост	#1	🏠	telemost.yandex.ru/	433,100	$0.69
переводчик по фото	#2	📄	translate.yandex.ru/ocr	244,580	$0.21
перевод по фото	#1	📄	translate.yandex.ru/ocr	171,810	$0.18

Growth Readout

Direct traffic at 70% — strong brand recognition

Bounce rate only 28%, avg session 476s — exceptionally high engagement

Global rank top 11 — established player in the space

Traffic concentrated in Russia (93%) — high geographic dependency

3 tracked competitors in this category — competitive landscape is well-defined

How does yandex.ru actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

yandex.kz

🔗 3 keyword overlap

Яндекс Ауа райы әлемнің түрлі қалаларындағы ауа райы болжамын көрсетеді. Болжамдар Meteum технологиясы көмегімен құрылады. Сервиспен жұмыс.

64.8M/mo-10%

Shares 3 keywords including "переводчик"

yandex.ru vs yandex.kz →Visit Website ↗

kapwing.com

🔗 2 keyword overlap

Edit videos for free in your browser with Kapwing. AI-powered trimming, subtitles, effects, and more. Export in 4k HD with no watermark on Pro. No software to install.

5.6M/mo+1%Sep 2014

Shares 2 keywords including "переводчик"

yandex.ru vs kapwing.com →Visit Website ↗

laratranslate.com

🔗 2 keyword overlap

Lara Translate's free Chrome extension lets you translate entire websites or selected text in 200+ languages — without copy-pasting or switching tabs.

1.3M/mo-7%Jun 2017

Shares 2 keywords including "переводчик"

yandex.ru vs laratranslate.com →Visit Website ↗

View full competitive analysis of yandex.ru →

Report based on data from May 2026

See a sample report