amazon.jobs vs cpsc.gov

Market traction comparison · Updated Jul 2026

amazon.jobs faviconamazon.jobs
VS
cpsc.gov faviconcpsc.gov
 amazon.jobscpsc.govLeads
Monthly Visits13.1M2.9Mamazon.jobs
Bounce Rate35.2%65.0%amazon.jobs
SEO & Keywords3030Tie
Domain Age20y 11m28y 11mcpsc.gov

amazon.jobs leads in 2 of 4 dimensions, while cpsc.gov leads in 1.

Growth Momentum

Growth Momentum
amazon.jobscpsc.gov
 amazon.jobscpsc.govLeads
Monthly Visits13.1M2.9Mamazon.jobs
MoM Change+9%+70%cpsc.gov
Avg. Session3m40s1m27samazon.jobs
Pages / Visit5.01.8amazon.jobs

Growth Momentum · Insight

cpsc.gov is growing faster (+70%) but visitors stay 2.5x shorter (1m27s vs 3m40s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.

Acquisition Strategy

 amazon.jobscpsc.govLeads
Primary ChannelDirect 38%Direct 38%
Bounce Rate35.2%65.0%amazon.jobs
SEO & Keywords3030
amazon.jobs
Search 25%Direct 38%Social 23%Referral 7%Email 7%
cpsc.gov
Search 25%Direct 38%Social 5%Referral 26%Email 7%
SearchDirectSocialReferralPaidEmail
23
7
23
amazon.jobs OnlySharedcpsc.gov Only

Keyword Overlap Rate: 13%

KeywordVolumeamazon.jobscpsc.gov
amazon71.6M#2#4
amazinne.com54.7K#2#4

Acquisition Strategy · Insight

amazon.jobs acquires users primarily through Direct (38%), while cpsc.gov relies on Direct (38%). This reflects fundamentally different go-to-market strategies — amazon.jobs's higher direct traffic suggests stronger brand recognition or product-led growth, while amazon.jobs's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 amazon.jobscpsc.govLeads
Domain Age20y 11m28y 11mcpsc.gov
RegisteredSep 2005Oct 1997
ExpiresSep 2026Aug 2026

Business Maturity · Insight

cpsc.gov has been in the market for over a decade, indicating established presence.

Market Position

 amazon.jobscpsc.govLeads
Global Rank#3.6K#25.2Kamazon.jobs
Category Rank#18#140amazon.jobs
amazon.jobscpsc.gov
🇺🇸 United States
47%
83%
🇬🇧 United Kingdom
4%
1%
🇨🇦 Canada
3%
2%

amazon.jobs only

🇮🇳 India 24%🇩🇪 Germany 3%

cpsc.gov only

🌐 China 6%🇰🇷 South Korea 1%

Market Position · Insight

Each has untapped markets the other serves: amazon.jobs could expand into China, South Korea, while cpsc.gov could target India, Germany.

Key Takeaways

  • cpsc.gov is growing +70% while amazon.jobs grows +9%. At current trajectory, cpsc.gov could close the traffic gap within 12 months.
  • cpsc.gov is growing faster (+70%) but visitors stay 2.5x shorter (1m27s vs 3m40s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
  • amazon.jobs acquires users primarily through Direct (38%), while cpsc.gov relies on Direct (38%). This reflects fundamentally different go-to-market strategies — amazon.jobs's higher direct traffic suggests stronger brand recognition or product-led growth, while amazon.jobs's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • amazon.jobs receives 4.5x more monthly traffic than cpsc.gov (13.1M vs 2.9M).
  • Both are growing, with cpsc.gov accelerating faster at +70% vs +9%.
  • amazon.jobs keeps visitors significantly longer (3m40s avg session vs cpsc.gov's 1m27s), suggesting deeper product engagement or stickier content.

You've seen the gap. Now steal the playbook.

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Report based on data from July 2026