atptour.com vs tennis.com
Market traction comparison · Updated Jul 2026
| atptour.com | tennis.com | Leads | |
|---|---|---|---|
| Monthly Visits | 14.6M | 1.0M | atptour.com |
| Bounce Rate | 39.9% | 55.3% | atptour.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 31y 3m | 30y 2m | atptour.com |
atptour.com leads in 3 of 4 dimensions, while tennis.com leads in 0.
Growth Momentum
| atptour.com | tennis.com | Leads | |
|---|---|---|---|
| Monthly Visits | 14.6M | 1.0M | atptour.com |
| MoM Change | -7% | -16% | atptour.com |
| Avg. Session | 2m40s | 1m26s | atptour.com |
| Pages / Visit | 3.4 | 3.0 | atptour.com |
Growth Momentum · Insight
atptour.com receives 14.0x more monthly traffic than tennis.com (14.6M vs 1.0M).
Acquisition Strategy
| atptour.com | tennis.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 56% | Direct 58% | |
| Bounce Rate | 39.9% | 55.3% | atptour.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 40%
| Keyword | Volume | atptour.com | tennis.com |
|---|---|---|---|
| tenni | 2.8K | #6 | #1 |
Acquisition Strategy · Insight
atptour.com acquires users primarily through Search (56%), while tennis.com relies on Direct (58%). This reflects fundamentally different go-to-market strategies — tennis.com's higher direct traffic suggests stronger brand recognition or product-led growth, while atptour.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| atptour.com | tennis.com | Leads | |
|---|---|---|---|
| Domain Age | 31y 3m | 30y 2m | atptour.com |
| Registered | May 1995 | Jun 1996 | |
| Expires | May 2027 | Jun 2026 |
Business Maturity · Insight
atptour.com has been in the market for over a decade, indicating established presence.
Market Position
| atptour.com | tennis.com | Leads | |
|---|---|---|---|
| Global Rank | #4.2K | #52.8K | atptour.com |
| Category Rank | #5 | #13 | atptour.com |
atptour.com only
tennis.com only
Market Position · Insight
Each has untapped markets the other serves: atptour.com could expand into Philippines, Ireland, while tennis.com could target Italy, Spain.
Key Takeaways
- •atptour.com receives 14.0x more monthly traffic than tennis.com (14.6M vs 1.0M).
- •atptour.com acquires users primarily through Search (56%), while tennis.com relies on Direct (58%). This reflects fundamentally different go-to-market strategies — tennis.com's higher direct traffic suggests stronger brand recognition or product-led growth, while atptour.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •atptour.com receives 14.0x more monthly traffic than tennis.com (14.6M vs 1.0M).
- •atptour.com keeps visitors significantly longer (2m40s avg session vs tennis.com's 1m26s), suggesting deeper product engagement or stickier content.
- •atptour.com has a 15 percentage point lower bounce rate (40% vs 55%), indicating better landing page relevance or more targeted traffic.
- •atptour.com acquires traffic primarily through Search (56%), while tennis.com relies on Direct (58%) — fundamentally different acquisition strategies.
You've seen the gap. Now steal the playbook.
A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.
Related Comparisons
Report based on data from July 2026