builder.io vs thenewstack.io

Market traction comparison · Updated Jul 2026

builder.io faviconbuilder.io
VS
thenewstack.io faviconthenewstack.io
 builder.iothenewstack.ioLeads
Monthly Visits735.2K1.3Mthenewstack.io
Bounce Rate50.9%53.2%builder.io
SEO & Keywords3530builder.io
Domain Age13y 3m12y 7mbuilder.io

builder.io leads in 3 of 4 dimensions, while thenewstack.io leads in 1.

Growth Momentum

Growth Momentum
builder.iothenewstack.io
 builder.iothenewstack.ioLeads
Monthly Visits735.2K1.3Mthenewstack.io
MoM Change+3%-9%builder.io
Avg. Session1m39s0m56sbuilder.io
Pages / Visit3.61.6builder.io

Growth Momentum · Insight

thenewstack.io is losing traffic (-9%) despite 1.3M monthly visits. builder.io's +3% growth puts it on a trajectory to overtake.

Acquisition Strategy

 builder.iothenewstack.ioLeads
Primary ChannelDirect 41%Direct 42%
Bounce Rate50.9%53.2%builder.io
SEO & Keywords3530builder.io
builder.io
Search 39%Direct 41%Social 8%Referral 11%Email 2%
thenewstack.io
Search 36%Direct 42%Social 9%Referral 10%Email 2%
SearchDirectSocialReferralPaidEmail
18
17
13
builder.io OnlySharedthenewstack.io Only

Keyword Overlap Rate: 35%

Acquisition Strategy · Insight

builder.io acquires users primarily through Direct (41%), while thenewstack.io relies on Direct (42%). This reflects fundamentally different go-to-market strategies — thenewstack.io's higher direct traffic suggests stronger brand recognition or product-led growth, while builder.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 builder.iothenewstack.ioLeads
Domain Age13y 3m12y 7mbuilder.io
RegisteredMay 2013Feb 2014
ExpiresMay 2026Feb 2027

Business Maturity · Insight

builder.io has been in the market for over a decade, indicating established presence.

Market Position

 builder.iothenewstack.ioLeads
Global Rank#64.2K#55.7Kthenewstack.io
Category Rank#197#946builder.io
PH Upvotes311
builder.iothenewstack.io
🇺🇸 United States
32%
28%
🇮🇳 India
12%
10%

builder.io only

🌐 China 4%🇬🇧 United Kingdom 2%🇨🇦 Canada 2%

thenewstack.io only

🇸🇬 Singapore 3%🇩🇪 Germany 3%🌐 Vietnam 3%

Market Position · Insight

Each has untapped markets the other serves: builder.io could expand into Singapore, Germany, Vietnam, while thenewstack.io could target China, United Kingdom, Canada.

Key Takeaways

  • thenewstack.io is losing traffic (-9%) despite 1.3M monthly visits. builder.io's +3% growth puts it on a trajectory to overtake.
  • builder.io acquires users primarily through Direct (41%), while thenewstack.io relies on Direct (42%). This reflects fundamentally different go-to-market strategies — thenewstack.io's higher direct traffic suggests stronger brand recognition or product-led growth, while builder.io's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • thenewstack.io has 1.7x more traffic (1.3M vs 735.2K), though both operate at comparable scale.
  • builder.io is growing (+3%) while thenewstack.io is declining (-9%).
  • builder.io keeps visitors significantly longer (1m39s avg session vs thenewstack.io's 0m56s), suggesting deeper product engagement or stickier content.
  • They share 17 keywords (35% overlap), indicating direct search competition.

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Report based on data from July 2026