crayola.com vs justcolor.net
Market traction comparison · Updated Jul 2026
| crayola.com | justcolor.net | Leads | |
|---|---|---|---|
| Monthly Visits | 1.4M | 869.2K | crayola.com |
| Bounce Rate | 40.5% | 44.0% | crayola.com |
| SEO & Keywords | 29 | 30 | justcolor.net |
| Domain Age | 31y 9m | 9y 6m | crayola.com |
crayola.com leads in 3 of 4 dimensions, while justcolor.net leads in 1.
Growth Momentum
| crayola.com | justcolor.net | Leads | |
|---|---|---|---|
| Monthly Visits | 1.4M | 869.2K | crayola.com |
| MoM Change | -1% | +3% | justcolor.net |
| Avg. Session | 1m39s | 1m24s | crayola.com |
| Pages / Visit | 3.7 | 4.0 | justcolor.net |
Growth Momentum · Insight
crayola.com is losing traffic (-1%) despite 1.4M monthly visits. justcolor.net's +3% growth puts it on a trajectory to overtake.
Acquisition Strategy
| crayola.com | justcolor.net | Leads | |
|---|---|---|---|
| Primary Channel | Search 72% | Search 87% | |
| Bounce Rate | 40.5% | 44.0% | crayola.com |
| SEO & Keywords | 29 | 30 | justcolor.net |
Keyword Overlap Rate: 16%
Acquisition Strategy · Insight
crayola.com acquires users primarily through Search (72%), while justcolor.net relies on Search (87%). This reflects fundamentally different go-to-market strategies — crayola.com's higher direct traffic suggests stronger brand recognition or product-led growth, while justcolor.net's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| crayola.com | justcolor.net | Leads | |
|---|---|---|---|
| Domain Age | 31y 9m | 9y 6m | crayola.com |
| Registered | Nov 1994 | Mar 2017 | |
| Expires | Nov 2026 | Mar 2027 |
Business Maturity · Insight
crayola.com has been in the market for over a decade, indicating established presence.
Market Position
| crayola.com | justcolor.net | Leads | |
|---|---|---|---|
| Global Rank | #35.6K | #51.1K | crayola.com |
| Category Rank | #11 | #31 | crayola.com |
crayola.com only
justcolor.net only
Market Position · Insight
crayola.com is heavily concentrated in United States (56%), creating dependency risk on a single market. justcolor.net has a more diversified audience.
Each has untapped markets the other serves: crayola.com could expand into Brazil, France, Germany, while justcolor.net could target Canada, Australia, United Kingdom.
Key Takeaways
- •crayola.com is losing traffic (-1%) despite 1.4M monthly visits. justcolor.net's +3% growth puts it on a trajectory to overtake.
- •crayola.com acquires users primarily through Search (72%), while justcolor.net relies on Search (87%). This reflects fundamentally different go-to-market strategies — crayola.com's higher direct traffic suggests stronger brand recognition or product-led growth, while justcolor.net's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •crayola.com has 1.6x more traffic (1.4M vs 869.2K), though both operate at comparable scale.
- •justcolor.net is growing (+3%) while crayola.com is declining (-1%).
- •They share 8 keywords (16% overlap), indicating direct search competition.
- •crayola.com depends on a single country for 56% of traffic, while justcolor.net is spread across more markets — lower geographic risk.
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Report based on data from July 2026