digit.fyi vs qz.com
Market traction comparison · Updated Jul 2026
| digit.fyi | qz.com | Leads | |
|---|---|---|---|
| Monthly Visits | 25.3K | 1.8M | qz.com |
| Bounce Rate | 40.0% | 56.8% | digit.fyi |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 9y 12m | 27y 5m | qz.com |
qz.com leads in 2 of 4 dimensions, while digit.fyi leads in 1.
Growth Momentum
| digit.fyi | qz.com | Leads | |
|---|---|---|---|
| Monthly Visits | 25.3K | 1.8M | qz.com |
| MoM Change | -18% | +8% | qz.com |
| Avg. Session | 0m14s | 1m09s | qz.com |
| Pages / Visit | 1.6 | 2.7 | qz.com |
Growth Momentum · Insight
digit.fyi is losing traffic (-18%) despite 25.3K monthly visits. qz.com's +8% growth puts it on a trajectory to overtake.
Acquisition Strategy
| digit.fyi | qz.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 56% | Search 46% | |
| Bounce Rate | 40.0% | 56.8% | digit.fyi |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 7%
Acquisition Strategy · Insight
digit.fyi acquires users primarily through Direct (56%), while qz.com relies on Search (46%). This reflects fundamentally different go-to-market strategies — digit.fyi's higher direct traffic suggests stronger brand recognition or product-led growth, while qz.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| digit.fyi | qz.com | Leads | |
|---|---|---|---|
| Domain Age | 9y 12m | 27y 5m | qz.com |
| Registered | Aug 2016 | Mar 1999 | |
| Expires | Aug 2026 | Mar 2027 |
Business Maturity · Insight
qz.com has been in the market for over a decade, indicating established presence.
Market Position
| digit.fyi | qz.com | Leads | |
|---|---|---|---|
| Global Rank | #1.2M | #31.6K | qz.com |
| Category Rank | #3.3K | #536 | qz.com |
digit.fyi only
qz.com only
Market Position · Insight
Each has untapped markets the other serves: digit.fyi could expand into Canada, Vietnam, while qz.com could target Germany, France.
Key Takeaways
- •digit.fyi is losing traffic (-18%) despite 25.3K monthly visits. qz.com's +8% growth puts it on a trajectory to overtake.
- •digit.fyi acquires users primarily through Direct (56%), while qz.com relies on Search (46%). This reflects fundamentally different go-to-market strategies — digit.fyi's higher direct traffic suggests stronger brand recognition or product-led growth, while qz.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •qz.com receives 72.3x more monthly traffic than digit.fyi (1.8M vs 25.3K).
- •qz.com is growing (+8%) while digit.fyi is declining (-18%).
- •qz.com keeps visitors significantly longer (1m09s avg session vs digit.fyi's 0m14s), suggesting deeper product engagement or stickier content.
- •digit.fyi has a 17 percentage point lower bounce rate (40% vs 57%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026