jpost.com vs theguardian.com
Market traction comparison · Updated Jul 2026
| jpost.com | theguardian.com | Leads | |
|---|---|---|---|
| Monthly Visits | 15.3M | 304.5M | theguardian.com |
| Bounce Rate | 45.5% | 47.1% | jpost.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 29y 11m | 32y 2m | theguardian.com |
theguardian.com leads in 2 of 4 dimensions, while jpost.com leads in 1.
Growth Momentum
| jpost.com | theguardian.com | Leads | |
|---|---|---|---|
| Monthly Visits | 15.3M | 304.5M | theguardian.com |
| MoM Change | +1% | +9% | theguardian.com |
| Avg. Session | 8m58s | 3m16s | jpost.com |
| Pages / Visit | 2.4 | 2.5 | theguardian.com |
Growth Momentum · Insight
theguardian.com is growing +9% while jpost.com grows +1%. At current trajectory, theguardian.com could close the traffic gap within 11 months.
Acquisition Strategy
| jpost.com | theguardian.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 65% | Direct 52% | |
| Bounce Rate | 45.5% | 47.1% | jpost.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 7%
Acquisition Strategy · Insight
jpost.com acquires users primarily through Direct (65%), while theguardian.com relies on Direct (52%). This reflects fundamentally different go-to-market strategies — jpost.com's higher direct traffic suggests stronger brand recognition or product-led growth, while theguardian.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| jpost.com | theguardian.com | Leads | |
|---|---|---|---|
| Domain Age | 29y 11m | 32y 2m | theguardian.com |
| Registered | Sep 1996 | Jul 1994 | |
| Expires | Sep 2033 | Jul 2026 |
Business Maturity · Insight
theguardian.com has been in the market for over a decade, indicating established presence.
Market Position
| jpost.com | theguardian.com | Leads | |
|---|---|---|---|
| Global Rank | #5.3K | #154 | theguardian.com |
| Category Rank | #90 | #4 | theguardian.com |
jpost.com only
theguardian.com only
Market Position · Insight
Each has untapped markets the other serves: jpost.com could expand into Australia, Germany, while theguardian.com could target Israel, Switzerland.
Key Takeaways
- •theguardian.com is growing +9% while jpost.com grows +1%. At current trajectory, theguardian.com could close the traffic gap within 11 months.
- •jpost.com acquires users primarily through Direct (65%), while theguardian.com relies on Direct (52%). This reflects fundamentally different go-to-market strategies — jpost.com's higher direct traffic suggests stronger brand recognition or product-led growth, while theguardian.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •theguardian.com receives 19.8x more monthly traffic than jpost.com (304.5M vs 15.3M).
- •Both are growing, with theguardian.com accelerating faster at +9% vs +1%.
- •jpost.com keeps visitors significantly longer (8m58s avg session vs theguardian.com's 3m16s), suggesting deeper product engagement or stickier content.
- •With only 7% keyword overlap, they target largely different search audiences.
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Report based on data from July 2026