loom.com vs vidyard.com
Market traction comparison · Updated Jul 2026
| loom.com | vidyard.com | Leads | |
|---|---|---|---|
| Monthly Visits | 17.4M | 953.8K | loom.com |
| Bounce Rate | 49.7% | 55.8% | loom.com |
| SEO & Keywords | 35 | 35 | Tie |
| Domain Age | 28y 9m | 15y 7m | loom.com |
loom.com leads in 3 of 4 dimensions, while vidyard.com leads in 0.
Growth Momentum
| loom.com | vidyard.com | Leads | |
|---|---|---|---|
| Monthly Visits | 17.4M | 953.8K | loom.com |
| MoM Change | +3% | -7% | loom.com |
| Avg. Session | 4m14s | 2m26s | loom.com |
| Pages / Visit | 3.2 | 2.3 | loom.com |
Growth Momentum · Insight
vidyard.com is losing traffic (-7%) despite 953.8K monthly visits. loom.com's +3% growth puts it on a trajectory to overtake.
Acquisition Strategy
| loom.com | vidyard.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 76% | Direct 51% | |
| Bounce Rate | 49.7% | 55.8% | loom.com |
| SEO & Keywords | 35 | 35 | — |
Keyword Overlap Rate: 150%
Acquisition Strategy · Insight
loom.com acquires users primarily through Direct (76%), while vidyard.com relies on Direct (51%). This reflects fundamentally different go-to-market strategies — loom.com's higher direct traffic suggests stronger brand recognition or product-led growth, while vidyard.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| loom.com | vidyard.com | Leads | |
|---|---|---|---|
| Domain Age | 28y 9m | 15y 7m | loom.com |
| Registered | Dec 1997 | Jan 2011 | |
| Expires | Dec 2027 | Nov 2035 |
Business Maturity · Insight
loom.com has been in the market for over a decade, indicating established presence.
Market Position
| loom.com | vidyard.com | Leads | |
|---|---|---|---|
| Global Rank | #3.5K | #55.4K | loom.com |
| Category Rank | #10 | — | |
| PH Upvotes | 10 | — |
loom.com only
vidyard.com only
Market Position · Insight
Each has untapped markets the other serves: loom.com could expand into Canada, Vietnam, while vidyard.com could target Philippines, Australia.
Key Takeaways
- •vidyard.com is losing traffic (-7%) despite 953.8K monthly visits. loom.com's +3% growth puts it on a trajectory to overtake.
- •loom.com acquires users primarily through Direct (76%), while vidyard.com relies on Direct (51%). This reflects fundamentally different go-to-market strategies — loom.com's higher direct traffic suggests stronger brand recognition or product-led growth, while vidyard.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •loom.com receives 18.2x more monthly traffic than vidyard.com (17.4M vs 953.8K).
- •loom.com is growing (+3%) while vidyard.com is declining (-7%).
- •loom.com keeps visitors significantly longer (4m14s avg session vs vidyard.com's 2m26s), suggesting deeper product engagement or stickier content.
- •They share 42 keywords (150% overlap), indicating direct search competition.
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Report based on data from July 2026