pcmag.com vs wired.com
Market traction comparison · Updated Jul 2026
| pcmag.com | wired.com | Leads | |
|---|---|---|---|
| Monthly Visits | 13.5M | 13.9M | wired.com |
| Bounce Rate | 60.2% | 62.9% | pcmag.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 31y 4m | 33y 9m | wired.com |
wired.com leads in 2 of 4 dimensions, while pcmag.com leads in 1.
Growth Momentum
| pcmag.com | wired.com | Leads | |
|---|---|---|---|
| Monthly Visits | 13.5M | 13.9M | wired.com |
| MoM Change | +0% | +1% | wired.com |
| Avg. Session | 0m52s | 0m52s | wired.com |
| Pages / Visit | 1.6 | 1.5 | pcmag.com |
Growth Momentum · Insight
wired.com receives 1.0x more monthly traffic than pcmag.com (13.9M vs 13.5M).
Acquisition Strategy
| pcmag.com | wired.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 70% | Search 43% | |
| Bounce Rate | 60.2% | 62.9% | pcmag.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 94%
| Keyword | Volume | pcmag.com | wired.com |
|---|---|---|---|
| gpt ads | 5.8K | #5 | #10 |
| google maps ai | 1.7K | #4 | #6 |
| good vpn | 1.5K | #4 | #5 |
| grok avatar | 1.4K | #5 | #10 |
| ai inbox | 1.1K | #8 | #4 |
| chatgpt erotic | 1.1K | #10 | #3 |
Acquisition Strategy · Insight
pcmag.com acquires users primarily through Search (70%), while wired.com relies on Search (43%). This reflects fundamentally different go-to-market strategies — wired.com's higher direct traffic suggests stronger brand recognition or product-led growth, while pcmag.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| pcmag.com | wired.com | Leads | |
|---|---|---|---|
| Domain Age | 31y 4m | 33y 9m | wired.com |
| Registered | Apr 1995 | Nov 1992 | |
| Expires | Jul 2030 | Nov 2027 |
Business Maturity · Insight
wired.com has been in the market for over a decade, indicating established presence.
Market Position
| pcmag.com | wired.com | Leads | |
|---|---|---|---|
| Global Rank | #6.0K | #5.9K | wired.com |
| Category Rank | #81 | #54 | wired.com |
Key Takeaways
- •wired.com receives 1.0x more monthly traffic than pcmag.com (13.9M vs 13.5M).
- •pcmag.com acquires users primarily through Search (70%), while wired.com relies on Search (43%). This reflects fundamentally different go-to-market strategies — wired.com's higher direct traffic suggests stronger brand recognition or product-led growth, while pcmag.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •They share 29 keywords (94% overlap), indicating direct search competition.
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Report based on data from July 2026