tamu.edu vs utah.gov
Market traction comparison · Updated Jul 2026
| tamu.edu | utah.gov | Leads | |
|---|---|---|---|
| Monthly Visits | 6.2M | 8.3M | utah.gov |
| Bounce Rate | 36.2% | 34.5% | utah.gov |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | — | 28y 11m |
utah.gov leads in 2 of 3 dimensions, while tamu.edu leads in 0.
Growth Momentum
| tamu.edu | utah.gov | Leads | |
|---|---|---|---|
| Monthly Visits | 6.2M | 8.3M | utah.gov |
| MoM Change | +14% | -6% | tamu.edu |
| Avg. Session | 5m05s | 5m36s | utah.gov |
| Pages / Visit | 6.1 | 6.6 | utah.gov |
Growth Momentum · Insight
utah.gov is losing traffic (-6%) despite 8.3M monthly visits. tamu.edu's +14% growth puts it on a trajectory to overtake.
Acquisition Strategy
| tamu.edu | utah.gov | Leads | |
|---|---|---|---|
| Primary Channel | Direct 41% | Direct 45% | |
| Bounce Rate | 36.2% | 34.5% | utah.gov |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 33%
Acquisition Strategy · Insight
tamu.edu acquires users primarily through Direct (41%), while utah.gov relies on Direct (45%). This reflects fundamentally different go-to-market strategies — utah.gov's higher direct traffic suggests stronger brand recognition or product-led growth, while utah.gov's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| tamu.edu | utah.gov | Leads | |
|---|---|---|---|
| Domain Age | — | 28y 11m | |
| Registered | — | Oct 1997 | |
| Expires | — | Sep 2026 |
Market Position
| tamu.edu | utah.gov | Leads | |
|---|---|---|---|
| Global Rank | #7.9K | #5.3K | utah.gov |
| Category Rank | #33 | #25 | utah.gov |
tamu.edu only
utah.gov only
Market Position · Insight
Each has untapped markets the other serves: tamu.edu could expand into Canada, Philippines, United Kingdom, while utah.gov could target Vietnam, Saudi Arabia, Germany.
Key Takeaways
- •utah.gov is losing traffic (-6%) despite 8.3M monthly visits. tamu.edu's +14% growth puts it on a trajectory to overtake.
- •tamu.edu acquires users primarily through Direct (41%), while utah.gov relies on Direct (45%). This reflects fundamentally different go-to-market strategies — utah.gov's higher direct traffic suggests stronger brand recognition or product-led growth, while utah.gov's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •utah.gov has 1.3x more traffic (8.3M vs 6.2M), though both operate at comparable scale.
- •tamu.edu is growing (+14%) while utah.gov is declining (-6%).
- •They share 15 keywords (33% overlap), indicating direct search competition.
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Report based on data from July 2026